OCR Text |
Show SAYS FRESH DESIGN SOON LOSES FAVOR J C. Bayerline. president of thy Columbia Co-lumbia Motors company, Detroit, ivory ho has insisted on holding the Columbia Colum-bia six" to a conservative design. ''Ti,ere Is a happy medium," savs Mr . Bayerline, "in designing motor-car bodies which gives tho buyer the utmost ut-most satisfaction and value for his money. The designs must bo up to the minute min-ute and have freshness and newness, but the moment this striving toward novelty becomes freakish, the value of the car to the buyer decreases. "A car which tends toward a frenk design may appear attractive for the moment, but the buyer soon tires of it. ?.nP far toward making the Sin 8 50 dIstinctive in appear'-anco appear'-anco that the owner will take real Sdensignth0ULV0IltUrlns ,nt0fad- oo- |