| Show THE SALT EASE TRIBUNE SUNDAY urTTTrr w TOLY'S 1933 Pr V-sg"Si MORltof ijuaxron rp ! — 7ihi mf IT" af yr r fc CTiiriH J A PROSPERITY 1928 sr r ): ri" ' & through two Depressions it has stood the Aeid Test of : - DEPRESSION 1920-2- 1 1030-3- 3 7 P ' '- HERE is pictured a tire which needs no to any car owner in America You will recognize the massive sharp-edge- d d blocks of its tread that has symbolized safety since the early days of the automobile sure-foote- You will identify it as the Goodyear —the' tire that has outsold and outserviced any other tire for more than half a generation— in war in prosperity and through two depressions All-Weath- er Even during the past three years it has topped any other tire at any price— in sales Let us examine what this incans Straight through theecent years when all tire prices were forced lower and lower by competition Goodyear has consistently raised quality higher The rubber in the tread has been made life of the tread has been tougher The non-ski- d increased year by year This has meant more thousands of miles of safety— longer wear greater value from the whole tire When you ride on this tire it tells the world you arc one of the people who recognize sheer It evidences your judgment of safety in choosing n tread the only tire with er While hysterical competition in every field of business has pounded down quality to pound d down price and when a public has bten7 bombarded from every side with "bargains11 It proves you’re alert to the new spirit of the times which puts the most for the money above cheapness at a price— and it proves your foresight m buying quality now while tire prices are still low —so many millions have Considering how magnificently this tire has stood every acid test of value isn’t it well to ask yourself— do you wish to can you afford to buy any hard-presse- put goodness and safety and honest value above price that more people have bought this one tire than any other tire in the world ft" I ft ft i other tire? We believe there is one simple reason for this loyalty to Goodyear— and that is Goodyear has kept on keeping faith with the public ! cewer-tractio- low price to make a bargain more man ft ft lit which puts grip where the tire contacts the road— and the genuine protection from blowouts built in every ply of the tire with the patented cord material Supertwist It means they have clearly seen it takes ftft ft value All-Weath- First of all it means that shrewd car owners want quality and safety more than they want false savings li 4 ft ft ft ft president THE GOODYEAR T&E ft RUBBER COMPANY INC rt |
