Show ''' ' "' ' ' '' 0 - ''''' '4 "' '''' '''''"e '''"''-- ' 40 4 ''Npo 4" lp : W41V v4444rekmoL406-001i0-0---aM-0016ex'0-4-'NO--40--dr--Ifewle- A i lk 41r SSI ' 4-- ' '-- - - b I il - — - 2' ---- 471 l!'' : :: ' & ' ' ' !T-- attla01 a f : !'t ii ft (14 i'' - !I — 6 1949 I 0 0 f I - 1 1i ?' Ct!' ‘1! ' THE SALT LAKE TRIBUNE Sunday March - — Birds Sing and Women Shop 0 : 1 'i' f': i '1 i'L tr' 4 p ''' (' i':' '' " I e i' ' :::: :: i i ''''' '' ' ''- - ' ' -- " :4 ''''"': 1 A 4 ''''''' — - ''' ti:''! 1 - - '411 ' ' i : l'1l '' " t ''''' t ' f ' ' ::'' '' If :If) ii ti''':P-':''----i- c ' I ' ' — : ' ' I13''1t '!" ''' 1 ' i :6 I' : :''! ' 4 - o '1t i '' :- :31::-:4- N 1 ' :: Nolt A '- - :55 I 0 ' A:'tr ' r- - 4 ' ' 1 ” I 1 i I i ' t - - ' "I I - ""'''4 Li 141 C) Cll' WIT - 1 - t - ' l ' 11 5 ' 1 J " 'i Dashing's the word for Anthony filotta's baby doeskin navy topper with funnel 14i0fVPL The I - Sparkling Accents if41 A lidel-so- ll a a Co Jewelry are necklace bracelet trings fashioned by 'imcntz master stylist of ShOWII ' ‘ ' ' ' I I - -- i11 i i'0-'- ' L' : 1 t'O'' ' ' ' ' '' iift0-'- q: - r'- : '' - Chosen from our collection i ' out- k r': '''i r': :rj 01' ttiPt41” ' ':'-- ' ? - :ry j ' t ' - 1 I - ''''' i 10f1(10H4 0 t - ' ' i 4 - — f 1 '' ' r - f chic coat fastens with baroque gold buttons over a dress of houndstooth chocked wool I ! - t I ' li- Is : :-- kt fla i - - t-- - -) e- ) " z - 0fi -'4 - I ' 1 1 weriig 1112 ::-- : : -- - ''' ' Milliners-sathere'll be fewer flowers on their hats this spring but they've said that before and been voted down by their Easter Whatever shopping customers the state of the flower market there are plenty of pretty Shapes to choose from still tilted to one side still back from the hair- line with new side width and new variations on the cloche and bonnet and sailor (16:e---1""Ii-1:-- tI -- nAel above narrow waistline The coor '' z a-' C Ni i I )1 -- ' nri b '') A 1 You'll find that fabrics more in styles rule the new- - modes This is the year in the you'll FEEL spring bright glazed finish of new materials: in the crispness of silks and cottons Silk shantungs many of them others irridescent as printed taffeta troop into the new picture But the biggest fabric to tempt' the buyer in high-syl- e dresses appears to be alpaca the llama and silk which drapes so combination richly ‘ ' ' t A Few Changes The shadow of a 1949 dress is a bit less full in the skirt and a few inches shorter than a 1918 one But turn the light on its construction and there are some evolutionary changes The inset sleeve has almost i from many clothing disappeared racks in favor of the kimono Or raglan shoulder Favorite sleeve of most dressmaker's is cut in one with the front and back bodice and sewed together as a continuation of the underarm and shoulder seams Molded "Middles" than changes It t i wools and worsteds and you'll see why a handsome new fabric may well be the reason a woman buys a new dress this spring all-sto- re er When there's too much to choose from style begins to look like a switchboard with all lines busy So before you go out and the gathered skirt also Is dis- appearing to a large extent in favor of a smoothly molded middle that is belted narrowly or not at all The princess dress with no waistline seam is making a strong comeback: Coats which are both flared and fitted last season offer the same choice this spring with an straight and narrow— some sew lightweight Add wool tweeds and smooth finished Pick And— Choose Plan say the experts in our own Salt Lake stores—"Fashion will cost less than you think" Monday night they'll set out to prove this theme in their spring opening You'll FEEL Spring beautiful springtime turns to red don't forget the old adage: It depends nn who wears it And remember the old refrain: Wear it only if it becomes you You can't figure that just because Its red it's beautiful While violets may be popping up orkall sides no tender spring violer was ever Intended for a "purple passion" Go easy with that color Purple takes planning While fashion writers are the style news straining to to you as soon as it pops out of a designer's work room no fashion writer ever expects a woman to wear every depart- - riali First !1 i:1:- 11 ment's brain child at once dressed q If your mania for color this worn easily and comfortably And right there's the rub i :4 buy a pink hat a crocus yellow coat and a fuchsia handbag take time to remember that you can't play both ends AND the middle and come out smartly Spring is lots of things Spring is robins and maybe buds on trees Spring so far as this story is concerned is the newest of new wardrobes an oblation on fashion'staltar a reviver of frosted Winter egos Shopping willbe an allure and a bewilderment — with plenty of everything—with rin unlimited choice at prices you want to pay and among a greater array of styles that may be i V i ': ' t' 5 - By GRACE GRETBEB ii' ) ' ' '' - ' ' : ' ' 1' ' A " s I ' ' i ' t4 ' ' e 1' 7 's - I t ELEGANT VVITII (ad 1 1 $ 'f- WOOLEN -' : I t - ' '' : ' ' :' r" te: -: --- '" ' i I ' i ' ! S - ' CLOTHING LOOKS BETTER LASTS ' t - 'I t s 4 - t 4 :' - - - '' '' 1- t ' : 1::!2 " i I 'i ' '1C4 5 'i ' : i :k44 i r !8- i P t' tv 1 ''- : 1:‘ ' 2)4 4 i ')- - ' '' : - '' ' ' '' I i t I j Utah Woolen ii ' '''' 14 ? i - 1 !7 k TOPCOATS men's worsteds tweeds and dines priced from i 1- ' ' I - '':' 11'1 ' r I'-- - s I - - - i t-- 1 4500 LADIES' COATS beautiful fabrics flattering styles quality tailoring from ''' '0-- ' - i ':l'ttt 1 I I A4ie 4 t i if i j 42 ' ' r i --- r 4 -- k t '' 041- ''' l -'''' N L 1 ' t 7 -- ' ' ' ! I I fI t $ 0 u TH 1- - t limp( 71''ttt ' ' i 1 Cc'Attf-4-- A - '' i f 1A ILA x ILI' IcHARDiD1-t- i 4 yttocx I ko Jill 50t1TH OF IIMPI E201:-- ' -' : i '! 4i - 't ts:: I 4-- 'i i '' - - - 7 co -- 1 Iti' - 1 I -- '''' Itt a 1 r " Y i (1 - ' - " tA' 1 :ri'V Li rs e d 4- - Ai ''L'''''''' '"1 1 1A- ' t'71: s :7) 44: '''-'t "' :: ' - Qh i 't )J1 0 1 - ' I cr) t 4 - x'w I - Irsilt311' t -- - I A --4 41 soo '"' i 1 it 3 CATE :- 4 t v t i! - t I - - ' 1 rc ) f It( 1 - t Yv 43 -rF- - 1 ' - i - ' : 5 1 kt 1 - (I ' '' 1 ' e-- — - '1 e 1 3(4r:itir:': - ' : t 2: - f r t 41 - ) - 4 ir 7 - i- 1' - 4 ' i r 4 t t'A 4P's'i ' : :7 7 ' : i i1 j 'e'' ' ' V it 1 ' ii 2 ''ii il i : 1 t I i - ' ' - 1 k 1 :::: ' '?' r':''--' :::1''' - 4 i 4 ' i 4 4 'it 1 :e: :'- 11 c - 4 ' I - :4"'T"- - 4 Ae' 4 4 x k "0"' 4 ""41-- f 5 t ' " ''' i"" ettt ' & 0 'It ‘' ':: 1A' 4r i ' ' '' t 1 i r l'i ' t 2 i 'tt':1'‘'CiT' ' ''' I d'- '°1 suns 3195 '' '' t t si ' : 4' ' gabar- 1 '! '''''''''' 6 LADIES' trim tallorPd atylea in quality fahrica priced from - t -" 3871 SUITS all sizes In longs shorts and regulars priced from ALL-W00- ' 1's''q 1 ' I k A 4 4: Mills! 2995 1 i k l 1 ' if - ' :7' ' 1 t ' shop and save at the Friendly ' 1 N1:' be thrifty : i' 1 t I yet that are priced to give you real savings! This spring look smart t 4 ''''''''' ' ' ''': i - & - - et after season looking smart and new ''' i ' " e' ' 1 it t - i 4''1 '' - I 1'4!! '7? 74- on 't tzwowA ' ' 4e albwool clothes that will last season 4 'it !? ed 147- ' - t - ' t ): ) '$'"' Pt $ I g iy '1 ':' ' '''" :' i ' :: I ' Store I ' i — I Richard's Street Beautifully tailored : ' 'i' ' '' i l 3 1 l -: Mills Factory ''' - ' Utah f1s7hions now at the Woolen t ' ' t COSTS LESS1 Spring t r ik- -1--- 'f A -- - - :- N 1 i t ' '' ''''12' i iii - 1 See the wonderful selection of new ' ''? ‘ er ''s :' - r 3- - i ii I I MILL'S LONGER '' ' -- l'''st t i- -- - i 'f 1 i : t s - ''F 1:" 1 C - A I ' y OP ' 1- C " i4' i V1:1-- ' r ) tr 1 ' i ttNt tiiE'' : i if: : ' I - 1 - - ' t i F t kLcc1294 ':'4re :k I 1" - - t 11111S 1 I I I sI 1 I I - 3 - tt- - A :i A' I 10-46- ) N-9- - 0'- ' -- ' Li I LAIKAIL1Pit A AL01114AjtsA m41646"almt"411144114It-At-1- 4 II e I |