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Show t ' ' Page 8A: Lakeside Review', 15, 1981: Thursday, January For Layton Chamber Bruff Talks About Goals New Officers Atmnieuinieedl New officers and LAYTON directors were announced and awards presented to business owners and an optometrist during last weeks annual Layton Chamber of Commerce installation banquet. ; Dean S. Holman, administrator of the Davis North Medical Center, took over duties as president of the chamber for the coming year. Relinquishing that title, Ann Harris took a director post as past president. Hersh Ipaktchian was named vice and John president and president-elec- t, Baker was retained as executive secretary for the chamber. Elected as directors were Lynn Shiftman and Bob Bale. Holdover directors are Blake W. Adams, Rien Boyce, Richard Cook. Randall Heaps, city administrator, is an honorary member of the board of directors. Judean Bell serves as secretary for the chamber. ; iTwo awards were presented for improvements to Layton businesses during the past year. Stephen Oda accepted the first award for H&O Properties for remodeling of the former Layton Department Store in downtown Layton into law offices. Scott Holt is Odas partner in the company. Ipaktchian also was honored for his work in the establishment of Don . Pedros Restaurant and other businesses in the city. Dr. Hal V. Marsell, optometrist at the Layton Visual Center, received the chambers Outstanding Citizen of the Year award for 1980. Dr. Marsell has been active in civic and professional organizations and in city government, Mrs. Harris said. Dr. Marsell has been a director of the Davis County Industrial Bureau and a member of the Layton City Council. He helped organize several new departments and committees including the citys recreation department, while serving in city government. He has been president and director of the Layton Chamber, and has served on numerous city committees, including those responsible for establishment of the Heritage Museum and city park. ' He has served on several charitable fund-raisin- g campaigns failure, and even7 then youre not a total loss you can serve society as a pitiful example. Those ideas on success were among several presented, often with humorous illustrations, by James Bruff, western regional director for Max Factor, to members of the Layton Chamber of Commerce last week. As the Cheshire Cat told Alice in Wonderland, it doesnt much matter which road you take if you dont know where you want to go, Bruff said. Goals were a major part of Bruff s formula for in business and personal life. Luck and success brains, however, are very much overrated, he said, especially by those who are looking for an excuse for their own lack of success. Successful people are just lucky, right? Bruff asked. Sure, just ask any failure and hell tell you. Luck is just the ability to recognize opportunity when it appears, Bruff said. Is it that successful people have more brains? he asked again. Just look around you and youll see thats not true." We all have the same amount of brain matter 750 cubic centimeters, he said. g Bruff outlined the type of that leads to success. The goal must be specific, he said. Our internal mechanism doesnt respond well to generalities. If you want to make money, decide exactly how much and set a certain time limit for achieving that goal. Bruff also said the goals should call for some stretch, or demand some effort. Little bitty goals only help us achieve little bitty successes, he said. So what if we fail once in a while; every time you try, you gain knowledge and wisdom that help in achieving later on, he said. But, the goal should be attainable, because success then becomes a habit, Bruff explained. A couple of years ago, I could have decided to sit around and wait for the people in Rome to name me Pope, but I dont really think a Protestant kid from Brooklyn would really have had much of a chance, Bruff joked. Write the goal down on paper, Bruff advised. Put it in front of you where you can see it at all HARRIS BAKER TIME RELEASED BALANCED SUNMARK HEATING PAD u year warranty, JACK AND DARLENE ROBBINS, owners of United Brokers Insurance and Real Estate, have opened their new office at 77 N. times, he said. "You cant hit a target you cant see. If you want to lose 15 pounds, put a picture of a slim model on your mirror or your refrigerator. Write down your goal and tape it to your car windshield out in plain sight. Visualize yourself as having already achieved your goal, Bruff urged. The you have is vital. The final step to successful goal achievement is to keep a record of your progress, Bruff stated. self-ima- SO DONG Specialist in Aluminum Trim & Gutters Window! VtrtlcU Siding Soffit goal-settin- including United Fund, March of Dimes and Polio drives. Dr. Marsell has served as an officer of the Utah Optometric Association and on the. Davis County Optometric Society, and was named Optometrist of the Year in 1980. The chambers Commercial Award for 1980 was presented to Layton Ott of Homco Corp., developers of the Layton Hills Mall. You dont need goals unless you want LAYTON to be successful. Everyone has the right to be a Main, Kaysville. The business offers all forms of personal business insurance and real estate services. ' 0 COMPLEX 60 count listed lahlfls Vinyl, ttonoor'jioriiontal Siding Quality Craftsmanship at Reasonable Prices. e Energy Saving Insulated Siding. Free Estimates 328-191- 1 After 7 P.M. 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The owners say their agency will be appreciated because they attempt tc match each client's in- surance requirements with policies from one or more of the companies they represent so they can get the best protection. 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