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Show doctor in time for early diagnosis. diag-nosis. The problem of eliminating the gap between one-third and one-half of adding 88,000 lives to the 177,000 now saved each year is difficult and distressing. dis-tressing. It is a problem of. communication and motivation. motiva-tion. It is distressing because we are unable to persuade people to act in their own health interest to present themselves in time for early diagnosis and treatment of cancer. At minimum, this means a health checkup at least once a year. During April, volunteers of the American Cancer Society will be calling on you. They .will ask for funds to support life-saving programs in cancer control. They will urge you to have a health checkup now if you have not already had one and do so every year. We urge you to do both. CANCER COMMUNICATION MONTH April is Cancer Control Month by Presidential proclamation. proc-lamation. During this month the American Cancer Society is seeking funds for important programs of research, education educa-tion and service. It is also seeking something even more important for the immediate present to communicate. It would be just as appropriate appropri-ate to designate April as Cancer Can-cer Communication Month. Why? As a distinguished health officer said recently: "If someone invented a drug that would cure half of the present cases of cancer the excitement ex-citement would be beyond belief. be-lief. We have such a r'rug: It is communication." An estimated one-half ot all cases of cancer could be cured by finding them soon enough and "doing for them what we already know how to do." However, only oii'.-third is being be-ing saved, largely because the individual does not go to his |