Show I Cola Coca Plans Biggest Ad Year ATLANTA Nov 14 W The board of directors ef f the Coca Cola company here today declared the regular quarterly quarterly terly dividend and announced plans to continue advertising activities for 1933 at the thc highest level in the history history his his- tory of the company The directors said the 1933 advertising advertising adver adver- appropriation had been materially materIally materially mate mate- increased over the 1932 expenditure which was the largest in the concerns concern's history I I The directors declared the regular quarterly dividend o of per per per- share on the common stock and the regular semiannual dividend of ot per share on the class A stock The extra ex cx- tra dividend of 25 cents a share paid on on the common stock for or several past quarters W was S omitted It was vas announced that for the first nine nin mont months of ot 1932 earnings on the common stock amounted to per share after payment of taxes and dividends on the class A stock compared com corn pared to per share for the the same same period of 1931 |