Show I I Wise Spending Subject of Study 1 By of United States Women are as eager as are arc men for tor fora tora a return of prosperity Can they do anything about it Since 41 11 per cent of oC this nations nation's wealth is In the hands of women and since women spend 85 per cent of the family purse are they not in a position to help relieve Unemployment unemployment un un- employment ment restore confidence speed up business activity and bring back prosperity These are some of the questions asked by Mrs W. W E E. Minier Minler of Oakland Neb chairman of the economic adjustment committee of the General Federation of or Women's Wom ens en's clubs Believing that women do have a definite responsibility in this dIrection direction direction tion the General Federation of Women's Women's Wom Worn ens en's clubs evolved a wise spending study program The subjects that make up this study program arc are those thoe with which homemakers are arc daily concerned Delivery of Df merchandise returned merchandise credit on merchandise merchandise mer mer- chandise constructive advertising and production and selection of or de desirable desirable desirable de- de merchandise Retail delivery service has increased 25 to 50 per cent since 1921 Why Has it done so 80 in accord with sound economics Is there a tendency toward excessive de delivery delivery delivery de- de livery demands Returned merchandise totals four lour to five billions o of dollars in value an an- What does docs it cost to return merchandise Who pays for tor it Who is to blame for tor it H Two fifths of this country's retail business Is done on credit charge ac accounts accounts ac- ac counts deferred payment instalment buying and Instalment buying totals five billions of dollars annually To what extent is it wise to do business on credit To what extent is it wise I for tor the consumer to buy on credit Do present trade practices as to merchandise merchandise merchandise mer mer- chandise deliver delivery merchandise return and merchandise credit mean needless waste unnecessary overhead expense are thc they the cause In part of business failures and unemployment One and one half billions of dollars dollars dol dol- lars are spent annually on advertising and people are arc engaged in It It is therefore important to business to know what constitutes constructive advertising The wise spend spending ins study program in its treatment of the above subjects points out the relationship that exists i between wise spending pending and As defined by the study prosperity wise vise spending Is b that spend spending Wh releases each dollar in with sound economics from t the VIe View point of the welfare of oC th the and business s success and so social ial d de of oC the general prosperity community arid nd th tt and ind progress of the nation I It Iti Is desi that a threefold benefit shall from rom this acce study program First rth tint the who undertake that T t the study shall receive an 5 benefit of practical value alue second th shall they lead out in the creation right public opinion 01 and md practice u regards the JJ a subjects under study study- i 1 third that their attitude toward A pres ent trade practices and policies pr wiC 4 rc reference to delivery of return of merchandise purchase e I o on credit and what t constitutes good advert ad- ad vert and desirable mercin merchant e shall somehow be made known to industry is in- in f and business in the ho hope hone sad and belief that the producer dIstributor and consumer aU all three will WUI Pl pr profit Lt j thereby To make possible this third bene from the study program a quiz v hul been compiled complIed on each of oC the fi fiVe listed l general subjects which Is t to be answered by the Individual cl clu I woman making the study each o-J o o of which when answered will vil fill its way to the U. U S. S department of 1 commerce if it directions are followed follow the information contained thereto therein i tg JI be analyzed and published by the de 1 and then made accessible the he public We are told that who h J the viewpoint of oC industry and bU business buin on trade practices and policies his ha had bad publicity never to any extent ha has tl tn 1 viewpoint of the consumer on trade trad practices and policies been compiled complied and published The federated In their role as homemakers arc are endeavoring endea 1 to make a definite contribution t to to economic stability through this study program ram devoted to wl wise e spend spending n |