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Show SOUND FCQNOMIC CONDITIONS ILL MAKE GOING YEAR ONE OFPRQSPERITY A Statement by Earl C- Sams, president, J. C. Penney Co. A nationwide feeling of optimism, supported by industrial conditions which are notably good, by agricultural conditions which are appreciably better bet-ter than for several years, and by a world trade condition which is increasingly increas-ingly improved, presages a year of widespread prosperity. A cross section of the country, taken through 1078 store managers shows an even distribution of prosperous conditions condi-tions reflected in good buying on the part of the general public with satisfactory satis-factory increases coming to retail merchants mer-chants who are conducting their business busi-ness on a basis which is economically sound. Present indications are that there will be helpful considerations by the federal government which will add to agricultural security and to industrial stability. These two great phases of our national activity are being treated in a national way which cannot help but result in an improved distribution of success and profit. In the agricultural sections the farmers farm-ers and stockmen are utilizing the results re-sults of the good work which has been done in the past few years by leading agriculturists and stockbreeders. The country is raising better food products and better livestock. . Decentralization of productive effort and centralization of marketing are working together to give more farmers a better return for their efforts. The same decentralization of individual individ-ual effort and centralization of buying and merchandising control will be felt in the general commercial life of the country during the next few years. The individual consumer will get the benefit of the new scientific moves in business, which are all based upon eliminating as many intermediate costs between manufacturer and consumer con-sumer as may be satisfactorily- done away with.: The country at large is more closely knit than ever before. People in Sar. Francisco and Los Angeles are no longer long-er strangers to people in New York and Chicago. This is a good thing for business in general. It creates a national knowledge know-ledge of the value of merchandise which is highly valuable to the consumer. |