OCR Text |
Show Program to Provide Longer Shoe Wear WPB announces an intesified program for the conservation of shoe leather and for sole leather treatment to provide longer wear. The sole treatment program, which has received wide support from the shoe manufacturers, will be extended ex-tended to retailers and consumers n order to assure their understand-ng understand-ng and cooperation. Shoe retaliers .nd salesmen, as well as the pubic, pub-ic, will be informed for the extra value of shoes with soles treated with oil, wax or equivalent mater-als. mater-als. Tests have shown that such treatment prolongs the life of shoe soles substantially. The program will cover all types of shoes adaptable adap-table to sole leather treatment, since stress previously had been placed largely on men's work and ings and religious gatherings is ex-of ex-of women's shoe soles for use in the cemented type of women's shoes are the subject of research in the conservation program, and importnat results are expected, W PB said. Man hours of labor tied up in fighting forest fires each year build more than 800 fighter planes. |