Show attribute their succor success to newspaper advertising in tin nn interview today mr air warren wright 11 president resIdent of tit the li linking alting powder company strongly ud ad vacated located tile uso use or of newspaper advertising t is I 1 and points to success ns its proof of ills his statement sales are 2 bitnes ns as much ns its any other brand stated mr wright anti wo we attribute this to wr air use nse of newspaper space we believe that the newspaper Is the most direct medium we can use UBO in gettling our message across to tile the housewife and nd we tee know from our experience cov ring thirty eire eam that the housewife will respond to advertis ing quicker than sho she will to any other form fonn of the housewives have confidence in newspaper advertisements because they know that the newspapers set up high for their advertisers it ts is for that reason that the house alfo looks to the newspaper for iri ill p on products in which site aho la is interested |