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Show Wasatch Canyon Reporter » CONTINUED FROM PREVIOUS PAGE... Sho W CoAding th the Wasatez _ thing), you might catch a Public Service Announcement from~ | _PCSA about loving your snowboard neighbor. Park City! 3% To COMPETE IN THE KING OF THE HILL re and tail (a light weight, impact resistant material with excellent cold weather flexibility). All caution boards begin with a premium quality Ponderosa pine and fir wood core tooled to our own specs. Finally, each board utilizes our exclusive Internal set up shop in the Wasatch Front Range. The Salt — Lake valley has everything a snowboard company would dream of: bottomless snow, world class resorts, manufacturing facilities, a deep fan base, and the best newspaper in the world (which you’re holding). While we are confidant we will miss a few manufacturers, we wanted to mention some of companies which are doing innovative work in the area. If you are a member of one of the companies which is left out, please drop us a line. | Winterstick has been in the Wasatch since Jake Burton was riding red sleds, only of late they have fun retro boards like the renowned Swallow Tail, which many riders still insist is the best pure powder carving tool. Winterstick has many of the top Its a bluebird day. The air is crisp with tension. The deep resonant WHOOP WHOOP of the helicopter reverberates through the mountains, and sends chills down your spine. Flying high above the mountains looking down at 1000 vertical Feet of pristine virgin powder makes the heart pound Faster. As the heli approaches the landing zone a wave of panic rumbles through your bowels and a single thought approaches your mind. ‘Where’s the hopper when you need one? These are some of the many emotions which run through your mind before competing in the King of the Hill extreme snowboard competition. There are many ways to prepare For an extreme contest. Everyday is a workout day, whether its your body or your mind. Its a dedication that won’t let you have a 9-5 regular job, and drains your bank account : Time off the mountains includes long distance phone calls to photo), testing their products. Winterstick has made it this far, and it is a good bet they will go the distance. , 2 Voile enters the fray with their new Split Board beautifully made skis. | New for 1996 is the fledgling Absolute Extreme, for lack of a better word, snowboarders are a special inconsistent set of runs. bg The judges are very critical, looking for fluidity, control, big air, difficulty of your run and overall impressions To win over the judges you must do something totally unique. With the victory you don’t take prize money home but the accomplishment of making it alive and gaining the respect of your peers. Of course there is TV and magazine coverage which all sponsors like. | The real contest is within your self: that’s all that matters. Some people say were living the dream. But for them its just other day in the office. cS Pe = Soul, 4030 South, 500 West, Murray, Utah. Rather than attempt to interpret their new lines and corporate philosophy, we will allow their very confusing brochure to speak for itself (Sans sic’s as there isn’t space in the paper). “Absolute Soul’s debut in 1996 promises to catch the eyes of the world. With the entire globe making a turn towards unity and brotherhood, it seems only fitting the belief, we all remember when life was easy... breed of people. Like surfing, not everybody can do it. You need a special kind of soul determination and knowledge of the mountains and snow. , : Waiting in the starting gate with legs like Jell-O, your heart clogs your throat looking out at the unforgiving terrain and fresh untracked powder the only thing that can ruin your day is an 801-977-1177 | company were away at a contest. And just maybe if your lucky, you have an understanding boss who lets you take time off for traveling. Its not an easy job but all the hours and sacrifice and loss of jobs is a small price to pay for | the reward of winning “Super good Utah made snowboards” Call us at (reviewed in this issue.) Evolution continues with lecting data for resume and updates. Current activities, lining up photo shoots to fill that Photo Contract you have and working restaurant jobs to pay for all the bills that added up when you a) | all Caution boards and soft goods will be tested in the Wasatch by Karen Salita, Christina Dyker, Greg Sperry, Steve Brezovec, Matt O’Connor, Shane Dean, Rob Dean and the rest of “Team Utah” all proudly sporting our new corporate motto their high end custom board, as a sideline to their a company founded on exactly those principals would emerge from the ashes of what has been... Absolute Soul’s promise to remain dedicated to the ‘Retro Movement’ insures the world from generation to generation. Absolute Soul was founded on your current sponsors, sitting at your computer For hours col- (IRS), this feature elimi- fleece, T-shirts and hooded sweatshirts. This winter seen a massive resurgence, with new designs, and © local riders, like Lori Gibbs and Dome (see cover BY JENNIFER STRANGE - edge Retention System nates edge separation at the tip and tail. Future changes will include the introduction of directionally shaped, capped boards with lull length wood cores and the expansion of the line to a Jull range of sizes from 95 to 177cm. Currently Caution, USA. Also offers backcountry snowboard packs and soft goods including hats, Aen pte! Ke tures UHMW PE (P-TEX) sidewalls and 55-30 tip in the world, it is natural that a few of them would OP Rian First Wolf, then PSCA, one day Deer Valley? The higherups say, “not likely.” But that’s what you heard from PCSA not less than a year ago. Ski area managers are not stupid (as much as you’d like to think they are). Snowboarding has been the wave of the future for the past ten years. Only now have the big boys enough cajones to ride that wave. Welcome aboard, With over 350 different snowboard companies ena price is right. Snowboard Makers in the Wasatch — We intend to. ..while free ridding...”’ How was the company formed? “On a shoot with world renown photographer Aaron Chang in the Wasatch, an idea was born at 12,000 feet- The Absolute Soul Alpine Photo Series. Aaron’s photography has for decades dawned the pages of countless mags...” HUH? Retro insurance? A belief in a free and easy life? The catalog is a puzzling morass of curious spelling, grammar and sentence structure which kept our editorial staff from truly understanding the absolute | soul of this company. We certainly enjoyed reading it, however, and the boards in the pictures looked pretty cool. To Absolute Soul: Stick to crafting boards, and we will handle the wordsmithing. After all, we are consummate professionals in the business of curious spelling, grammar and sentence structure. ‘The following came from Caution USA’s veryo own PR department: Caution, USA has been building snowboards in Salt Lake City since early 1993. - Most recently Caution has moved into a 15,000 sq.ft. facility in rockin’ West Valley. This move has allowed for increased production and administrative work space. The past year has also seen exciting changes in board construction, thanks to Kevin Tisue of Glissade MFG. fame. This years line fea- Page 6 etree And speaking of neighbors, PCSA’s not throwing stones at Wolf Mountain. Rather, the addition of snowboarding to the agenda at PCSA will complement the hardcore atmosphere of Wolk... = | | Ps Wolf is known as the place for tough guys. Not only do they offer 5 half pipes and steep off-trail terrain, they’ve got the only night-lit snowboard park in these parts. Two new quad lifts allow for access to 300 previously untapped acres of glades and bowls for upper level snowriders. Plus, the $32 4>>ives . PRN unsightly and dangerous place? Will friendliness be replaced with rudeness? These questions can only be answered with time yet Snowbird, Solitude and Brighton have managed to integrate the two sports with relative ease. Lansche says getting snowboarders and skiers to productively co-exist has to do with awareness. If you tune into Park City Television on your next visit (ski flicks, guys, it’s a good |
