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Show iiHtssvweji rey-itf- 8W rtiHriirT' tiji I11 The Salt Lake Tribune, Sunday, March 9, 1969 Top Designers Give Names To Best in Mens Fashions twb Vr 'A''- Men's clothing has taken the first steps toward a day when the customer will pay f A J Ik r p ' 4 more attention to who designed his suit than to what label it has on it. ' k p ; f. With name designers like Bill Blass, Ruben Torres and Weitz Going John mostly mens-wear- , and many more about to invade the field, men are starting to be Influenced by desigr er names. Newest of name designers to enter the mens field is Marc Bohan for Christian Dior. New Collection This new collection was formally presented this February in New York City and for Marc Bohan, long a leader in couturp designs for women, its a first. Mr. Bohan feels that Fashion is not only an entertainment to be acclaimed at a fashion show, but for people of today to wear. In mens fashions, the tailoring, the cut is all important. I am designing something young, simple, elegant and personal. A goot designer mast understand how life is today. Fashion is now for everyone, net just the very rich. Must Be Relaxing Men want to wear something relaxing and amusing. Everything in mens wear is changing very quickly now, and is not just for the very young. This The collection features four fashion accents . . . Christian Dior Paris, London. Rome and New York. Dior guard coats fashionable attention getter. has definite English accent. d sew-for-east- er Mr. Bohan feels that each city has its special flair for men, sometimes expressed in the height of a collar, the shape of a coat or the tone and texture of the fabric. Marc Bohan designs apres ski short coat of sheeps wool. double-breaste- HOTt are here Except for shoes and underwear, a man may now dress himself exclusively by Dior. Fabulous fabrics daintily designed to inspire spring sewing. So deliciously feminine easy to sew, too, with McCalls new "step-by-ste- p" patterns. come see the excitement: piquante voile STYLEPRIDE the large variety of seersuckers, clip dot and tuck fabrics of Dacron polyester and cotton; all come with matching ruf- You'll love fle has the right-noi- v specs! 1.50-2.5- 0. dotted swiss new colors spring forth in care-fre- e Dacron polyester and cotton. Matching fabric. 1.49 yd. ruffle 1.49 yd. jabot 2.50 Fresh Applause for the classic spectator, star of the 80s, as it hows 1969-is- h in for a repeat performance this spring! Very ea. on new broadened toes, extension soles. Chunky heels blocky, curvy, stacked. crown's cruiseway Pumps and straps in y rayon and silk linen, solid d lace. colors with perfectly Ideal for fabric $2, lace 1.50 Voyage-happ- white with color, poked with perfs. Can you without a pair t be color-matche- 0.99 to 8.99 day-to-dat- e; yd. eyelets eyelets from small dainty patterns to lacy elegant designs to make an entire outfit cr beautiful artistic trim $3-$- All-ov- er 9. embroideries The new look in all-ov- er and border em- broideries on Serrano kettle cloth and floaty crepe. Vibrant colors in assorted designs 4.50-$- 9 ZCMI FASHION YARDAGE yd. - ell store Butterick pattern 5150 skoeA' 52 EAST BROADWAV Mail Orders Add 50c Postage (Sorry, r-- 1 Simplicity pattern 8095 Zi SALT LAK CM I COTTCT WOOD OOOSN - ro C.O.D.s) U i |