Show I AVOID THESE COMM COMMON N HOME SELLING BLUNDERS 1 Curiously many people who sell their homes today fall fail to get getas as good a deal as they should because they start by asking for too much then henl end up settling for too little In between they make a host of other blunders They talk mostly to a athe the wife wiCe since she ig is often the shopper most willing to talk but fail to realize that the husband is usually I the one who decides They explain how easy it would be to fix defects in the house and never realize that in so doing they are calling attention to defects that might otherwise go unnoticed They may bear the expense of repainting or in inthe inthe inthe the hope of getting a better price and then fall fail to cut the grass and fix a cracked window win dow that detracts almost as much as the paint or paper seem to add They spend hard earned dollars on advertising to at attract at- at tr tract ct potential buyers then forget to put the pets outside or in a neighbors neighbor's house so that the shy pet prospect isn't tempted to get out of the house as soon as possible One of the strangest things veteran real estate brokers say JaY is ia to see a homeowner earnestly trying to talk a prospect pros pros- into buying but actually talking him out of it it If It he feels bad at having to sell his house bouse the homeowner may lord it over the pro pro- buyer and Ind even ridicule ridi cule cute him Some women warn Be careful not to track the car car- pet making pet makIng the prospect feel more and more guilty with each step To avoid these and scores cores of other errors there is a great deal of advantage in turning to professional real estate brokers Few people are axe fully aware of bow how much 4 help they can render or how modern their business has be become come Some brokers for instance nce now now have an ERA Moving Mac Machine ine If lC you want t to buy buya a house in or near another er i. i f t city tell the broker what you have in mind and he turns on ona a photocopy machine that is hooked up by telephone lines to another machine in the ERA home office Six minutes min utes later your brokers broker's machine ma chine turns out six ix photos with descriptions of houses available in the area area- you are moving to Similarly if someone in another city wants to buy a ahouse ahouse ahouse house in your area your brokers broker's bro bro- kers ker's m machine sends a picture of your house to the prospective pro pro- buyer hyer The brokers who are members of ot the photocopier photocopier photo copier network have an association atlon called Electronic Realty Associates which may be con tatted by writing Dept S 8 W. W W Street Shawnee Shawne Mission Kansas Wh Whether ther or not your braher pro bra bra- roker ro- ro ker her has the ERA RA photo by wire system you can avoid making some orne of the common mistakes by heeding these dos do's and DO put your you house in order If lethe the grass always looks greener green green- er on the other side aide of or the fence some extra lawn fertilizer fertilizer lizer may mean more green for tor youDON you DONT DON be too quick to talk about coming down in price Your real estate salesperson salesperson sales sales- person can CAD tell Lett eU you ou when this tl may may be necessary ITU's ti necessary necessary Deo essary at alL DO try t to leave your house completely furnished until it itis is sold It looks better with draperies s' s sand and furniture all in a place DON DON DONT t talk lk about w what t you paid fo for fOJ the house Prices have gone up since t then en and I Isome some buyers ma may actually re resent rs- rs sent you making a profit 1 j DO dress well wh when n pro prospective prospective pro pro- buyers are scheduled f to visit A house seems to bring brigg more mor money when residents re rs look affluent t DONT DON express annoyance oj if a prospect criticizes feat features urea of the house He may know more about buying house a than you know about selling j jone i ione one and someone may have hav J suggested that criticism brings bring y ya i ia a lower price DO be ready with a. a ade a definite definite de- de finite answer as to the date by which h you will wiD definitely bready be b I ready to move DONT DON'T be overly optimistic a. a t tic if a woman looks look at your I home and says she's very in fn t Many a shopper hopper will visit several homes in a day I 1 and say the same thing in lEa each 1 DO whenever possible let your real Jeal estate agent show the house Just by looking atthe at a atthe the prospect she can an often tell teU which points are going over well and which she might i ia a as well not mention DONT get the children in lEa inon on the negotiation Just Juat on one t reference to the terrIble f school chool which your child may I Ilove love or the horrible child chUd down the block who may maybe maybe be one of your child's childs best be I friends most st days daYI may remind remind re reo re- re mind you that there is room roo for improvement hi in Q the way you present your home borne sweethome swept sweet home be be it ever so w humble bumble Keep these thee tips tip hi is mind pied and your sales sale program wilt will have Dave a firm foundation da a aS t S' S I S t |