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Show ' - i " | | BURCICS BURCK'S BURCKS ' COFFEE SHOPGOOD SHOPGOOD SHOP SHOPGOOD - -GOOD GOOD - FOODSWe FOODSWe FOODS- FOODS FOODSVe - - VegetablesI . \Ve Ve We \ Serve Only the Best Meats , Vegetables Vegetablesand Vegetablesand I \ and Fruits ObtainableREGULAR Obtainable REGULAR DINNERS - SHORT ORDERSCalermg ORDERS ORDERSCa ORDERSi i . Calermg crlltg Ca * ruie ( to O People Desiring Desmng Clean Well Cooked Foodsh Foodsb FoodsIi Foods b Ii . . , , . , Special Attention Given to Dinners for Families Families\ Families Familiesand , : - . \ ' " ' > z . , and ad Groupss Groupsk Groupst Groups . : ' ! - " -s s - , \ ' > I " < ' . . k : t { I-- I . - III RUNotf Npla ) II Ifs It's Its t ' spring 5 Spring . I ! WINTER WINTERLet R Rlet MAN WNf Let us clean up your radiOpTOF radi radi- radiOUT radiator - OUT OpTOF OF \ , ator ator/ ator atorremove / , remove the winter winterYOUR winteryLvJR wintersludge YOUR yLvJR y R . CARsludge W CAfl CAR WRIMROCK , sludge , and get the car carready carready carready ready for summer dngRIMROCK driving dng RIMROCKMOTOR RIMROCK MOTOR SERVICEDan SERVICEY SERVICEDan SERVICE SERVICEDan Y Dan Provonsha - Ted Knight Kmght f n 4 4I'1 I'1 I1 - ' - . GU GUESS GUESSWages Wages and materials matenals consume consume1f consumenearly \T T \ fiat fiatIS I'1'S ' 'S S 'S0q , . a Z IS 0q : "Jl Jl " 1f ( YOU1 _ nearly : : : all en of n : every ; Z sr : dollar N Har Harvester Harvester s Govs vester t takes e in from sales A Gov Government Goveminent emment ernment board has recommendedand recommended recommendedand - - . / ' and the Company has 113S agreed to topay on ourpro our ro ft/ ft ftand ? l tS S , , , pay a general wage increase of 1811 18 18cents it 1811it itti ti\ ti : ! \ ticents cents per hour for Harvester fac factory factory tory employees The TheGovemm G Gbvemm vemm nt ntxzniim nthas I Immms acroiES mmms xzniim : although an idea is wrong it does no harm Like thehas tho the thoa has also allo ved price pnce increases Increa's Increas increas"s increass Increa'sea increas"swe & ' " ea purea a th thon that at a square iquare s4ions jaw > 13 IS s the sign of will svtil power pother That wmters winters wmterschase winterschase wintersa on chase chaseraw rawin raw inma In ma malarge matenals materials largematerials large quanhtIes quantities wluch which whichquantities we Steel Steeln Steela pur n a t as 8 severe vere as they used to be or tint th\t th t that ' \ ed hair hur : denotes quick qwck quickBut has hadan had an average increase lIlcrease of ofPer of82 , per 82 % I Ihe But Butthere there are other wrong ideas which wInch are ar " definitely deurutely harmful to tohe tomlic he confidence in ill m andunderstandmg and understanding understandmg ormdustry ofindustry of or industry mdustry One such suchtai 1946 1946ill 946 " ' > ill e > the.current thecurrent the . .current current . guessing guessmg about proil profits profii . " , made by large busl busy busisweaiuzations busisweaiuzationsany i iOUTGO : ; oureo OUTGO OUTGOiorgamzattons orgamzahons iorgamzattons iorgamzattons7y . 7y 7yMany Many " ! laliypeople -any any - people are apt to grossly exaggerate the money made by byess ' " 94 94T 1 - T - ness ess LEon So Opinion OplDlon . Research Corporation ( an mdependent independent independentSBzation J JiAKElL INTA.KE INTAKE 1M iAKElL iAKElLiV q . L \ \ aIlZal1on ! Eon ) made a survey to learn just what the public pubhc thmks thinks thinksTim thinksTilIK f"1 f1 , " iV S " ' " Tim ? * rotlrofits ut l profits ) Compare these guesses and yours with the Inter InterThere Intertonal There has been no 1W generalin general increase m in mIOnal iniced crease in m an our prices przces since sznce they werefrozen UIf1'e UIf1e were wereprofit ! ' IOnal iced H Hcrease Harvestercrease Harvester arvester UIf1'earvester profit figures given glVen belowfrozen below frozen by the Government early m in in1912 in1912So 1912rate 1912 So our situation sltuatlon today is that thatprices thatwhat ) 0 @ 5 o @ ( D 5 5rate O @ rate of profit in lI1 ui normal nonnal tunes times tuneswhat timesSo tunesMany what wh whin we weBUYcostsusl946pncesWe BUYcosts su us 1946 pnces prices O @ Q @ QMany wwh Many large businesses bUBlncbSCS mcludmg including includingourselves payingsu suaverage We w e will win in be ie , paying paymg average ragehour hourly hourlyZlitslo hourl hourlywages ) y yourselves I Zlitslo tuisa fttsionturprofts os n Forwhatn whattuisa liar war prof ts is 30 300 0 , # . , ourselves banDer banner year would if we consider conslder could reach reachwe reach.this reachthis it a . awages abanner . wages 56 % above 1941 Forwhat For what whatI whatwe we SELL SDLL we get only 1942 prIces pricesThis ) Qet pricesQet ] I prIcesI IH H II four war ye yeah yeas tlus this figure Our average pro profit { for forTlus forthe Tlus condition cannot long be beaverage bearerege bemet ' average arerege 'terasiproft terasiproft ' prof t 4 49 9 the last ten years-four years four years - four war and andmet andsix met out of our present low rate rateszx ratesix rateof szx six peace-was peace was peace - was 6 43-mcre 43 mcre 643-more 643 more 643 % - "wre wre " than thanof thana of profit profitFuture J Jvy profitB1lrvey profit81llyey B1lrvey 81llyey publzcby publicby -vy vy - the average a\erage a erage \ ofthe ofthea of thea the a third thzrd less than what the publzc public publicconsiders by the pubhc public " " " of " the conszders considers fair fazr fairr " "hewar hewar fazrH fairFuture war ourFuture Future Prices Pnces Paces on I 1 H N P Products ro d u uIurty cis lroElslliadebymdustrywas P0Elsinadebymdustrywas cislroElslliadebymdustrywas lroElslliadebymdustrywasAll P0ElsinadebymdustrywasAll ourthirty All these figures show tbat that our Iurty thirty Iurtyper t bet per r cent (30 30 ( % ) profits are not high As a matter It IB is plam plain that pnee price relief will wall beI bea be I \ a : the four war years of offaet of fact the entire fann farm JIlaehmery machinery needed to meet the lI1creased increased lI1creasedtI 7/ 7 71943 / tI whichtaofInhniat 1943 N 1944 1944and and 1945 the mdustry industry IS a low profit mdustry industry mdustrywage wage and JIlatenal material costs costa which whicho taofInhniat o nternat onalHarvester onalHarvesar onalHarvesterIn onalHarvesarIn In 1944 the Federal Trade Com Corn we must carry "eragedonly eragedonly Ya\eragedonlY Ya Yareragedonly " \ 4 49 9 % mission nusslOn published publlBhed a list of 76m 76 m mdustnes We regret this tlus necessity We Wehe Wees Weprefer he ! he es . s IQss $ than "nv nv one " szxth sixth szxthof sixthof Blx of ofUn ofUnP dustnes ranked in ill m order ESTERhas of their theirprefer theirratio prefer to lower prices pnees when pos posBible 44 44he eleral 8eaerol ! pub/zc pub zc public P / Suessed gUCsed guessed SuessedTtt"Pen $ ratio of profits to sales wiles The farm farmsable farmmachinery Slble sable rather than raise r8ISC them and andyndutry andwe , yndutry llStry maclunery industry mdustry mduatry was 57th on onwe onthe we know our customers prefer to toru tohave # ' Ttt"Pen TttPen rupenod to19o the " penod Pend d the yw : > , ear bythe b by the list hst have us do that We had hoped to to19tnt tobe ru 19o 19tnt ntofprofitsonsales "t t " of profits on sales be beable able to hold thelne the line lme : ; , ' atlenst at least 1992,7 19927 * < 2 . . , , 7 -39 39 _ - 392-734 392 734 can39 - , 34 .ij ij 1943-5 1943 5 10.1 101 - p 59 ? What About Current I H Prrces Prices ? But we do not see how bow we can canavoid 19453 1945-393 1945 393 _ - 93 avoId avoIdoperatmg avoidoperating operating operatmg at a loss ifour if our ourWhen ourWhen ourprices When the War ended and d we weprIces weplanned prIces continue contmue to remain remam at their theirplanned theirpresent planned our peace time produc produc- producpresent produc- produc production - present frozen levels We will willNOT willV willO O \V V \ O @ 5 tion hon we had hoped to be able to toNOT toserve NOT cut comers corners ' ' on any of our ourserve ourproducts V ' { Vserve serve our farmer customers at theproducts the theBUSINESS products because QUALITY ISLieu IS ISWhen Lieu Lieuon IU On peace profits protits I OURI 1 18 $ O Q same level levelwhich which has held smce amce smceTHE amceTHE THE FOUNDATION OF OUR 1942 regardless of war tune tUDe In rn InBUSINESS rnBUSINESS increases BUSINESS ( BUSINESSIifour In , Iifour four "wpr wpr " pre pro * war year year- year yearw'leprort creases in m costs of wages and ma 0 Our customers euetomera can be certam certain certama1tfage certainnTage certainthat . - " a1tfage nTage w'leprort wleprort ' prort 7 7.17 717 7.W 7W 7.WI .17 17 . that we will seek no more thana thanOlll than a amoderate amoderate four { Olllmoderate h } moderate profit both because of ofour 1940 1999 1940lIece 1999and I Olll S1'11 S111 ' lIece peace " : ' " years of 1938 , , " ro roh roiunauix iunauix ne neour our policies and because beCo.use beCouse . we have havetlO8JJ haveapproximately and " 1991 41 1 the profitsEwriontes Ewriontes i . 300 tlO8JJ tio"4 tio4 1 ! profits 56 56a 56i 56approximately a approxmw.tely approxmwtely approximately competItors competItorsVetag competitorafighting Vetag'd 'd d ' $7ar1v 7ar1v $ ' arve8ter "terCom terCom " Com fightlDg us u * vigorously for your yourbusiness Vetag fofor foforr gedlvigorously gedlvigorously$7ar1v T/iismis T iismis buamesss foforprice price pricey pricefor yourhczzt 717 hczzt % Thz8l-s Thz8l s / - busmcss Our requeat request for r pnce pncelor pricerelief ( what the will be than is IB nee nec necessary neeessary publzc public rehef relief no more lor for al oil neeilldu8try lndua lnduapublic , TW TME&ninr&n TMEninrn & PWrrt & tiG & y illdu8try illdu8tryessary ; essary to insure lDsure continued contlDued wntinued emce service emceA servicet serviced serviceto d A t ttenala tcnala tenals tenala up to that tune time But re recent to our customers , , continued workO work workt workf5 workfor t f5 ' have forced a achange for our employees and a reason reasonfV reasonf reasona reasonable O f5\ f5 \ f5I I H cent developments f a \fV fV \ fVf O OI \f f \ , : ! ) change in lD m our plans able return for our Btockholder stockholders stockholdersrk stockholdersirk * rk has : irk fair profit profits Jr Jrails ! Wl v vhas 1lltIIaltnnUI l 111 ' " ' ' * $ m 1O .H H ! . N A Ahid r rli ' s ' UTERUATIONAL UTERUATIONALrli ATIO iless T E R H I Ir " .Jl Jl 1erago ails ! " ' " . "WlKStl.nyd WlKStl.nyd WlKStlnyd "WlKStl.nydSte e eiless IS less ti I an . 71/ 71 711.1 7 / . 1.1 11 . Q I n ] Ste iirNd bat 1 : hid hidcotes . cotes catesthc ' 8 the pubkc public nHI < . .ksuaii . + rt rtSable . HI ii - t St Sbat f rNd ilIdu te ; : telsablc , ard \l\sablc l sablc ! > \ ur \ Sable 10 economy A11d publicHAl prof the thek HAl k A VESTER V ESTER E S .l l . .ksua ksua . " . , . . % as a f fair r 41111 - - - ---I I Storks Starks Funeral Home HomeFruita ! Fruita Frulta Frusta , ColoAt Colo Cow ColoAt At the Service of the thePeople thePeople People of South Southeastern Southeastern Southeastern eastern UtahCompetent UtahCompetent Utah UtahCompetent Competent sympathetic and andhelpful andhelpful andhelpful helpful serviceMrs service serviceMrs Mrs , . Paul StarksProprIetor StarksProprietor Starks StarksProprietor Proprietor - - Salt Lake City - , Albuquerque AlbuquerqueBus Bus Line , J . jOPERATING jOPERATING"THE + : . _ 'i i 'L L ' . 'LOPERATING ' OPERATING OPERATINGliTHE OPERATING"THE "THE THE liTHE " APACHE FL FLYER YER " . , . ' DAILY EACH WAY BETWEEN SALT LAKE CITY , UTAH UTAH'AND UTAHAND , y . MEXICOy AND ALBUQUERQUE/ ALBUQUERQUE ALBUQUERQUENEW / , NEW MEXICODAILY MEXICO MEXICODAILY DAILY SCHEDULEREAD SCHEDULE SCHEDULEREAD READ DOttN DO\\N DO N DOYIN \ \ READ UP 1000 10 00 PM P M SALT LAKE CITY CITY/ CITY CITYUTAH / , UTAH 805 8 05 PM P M M1 1 ' 1 53 A M PRICE , UTAH 4 05 P M , , 1\ 1 1J ? " ( \ J , 3 45 A M GREENR1VER GREENRIVER , UTAH 2 20 P M 6 600 00 A AM to M MOAB , UTAH 12 1220 20 PM P PM7 M 735 7 35 A M MONTICELLO , UTAH 11 00 AM A M M920 920 9 20 A AM M CORTEZ COLO 915 A AM M 12 1230 30 P PM M FARMINGTON NEW MEXICO 5 555 55 AM A AM5 M 5 00 P M ALBUQUERQUE NEW MEXICO 100 1 00 A MMOAB M MMOAB . MOAB TRANSPORTATION COMPANY . I IDon borrow-SUBSCRmE borrow SUBSCRmE SUBSCRmE ; = SUBSCRIBE Don Dont t borr borrow - ,1 1 li , f y 0 0teas teas teasI0 I0 ' , % C ! 31 : ii y . . t i tJJ iJ is 1 a aii JJ J 'f f C ' . Ca CFor s . a . . - : J For . what your yourI yourcar I ' j car needs I - . . . I - - - c cu cz cis u I . . = z is isI . , " isr II I Pays to see seeyour r your Dealer DealerBattery Battery Perking ? Brakes uneven ? } l\hybe l hybe M \ iybe a httle little pale "lnd lnd Ind " hmp limp ' e eBid : B"ld Bld Bid " brakes and wheels thataround that thataround around the edges ? ' That s track hke like a snake m in the snow snoweasy snoweasy easy easy to fix Our tester wlll will tell i orsti ( are two of the world s "orst orst "orstthe w " orst the story and there s "l l 1 " new , , rubber thIeves And badGum bad badGualanteed Gum Gualanteed anteed Ford Battery for fori forn i n brakes also are an mVltatlon invitation invitationto to "lccIdent lccIdent tccident Let us ft\ ft fix ftou . ' \ . you ou oupowerful s yous l our car If rf l ou need It A bIg an " powerful heavy du.ty duty . type t3 l - up so your tlres tires wIll last lastb"lttery lastQ 0 0r Q r ? * h b"lttery blttery b'tttery btttery ' " that starts your car longer A Avheel \vheel vheel wheel \ 1.hgnment 1hgnment alignment 1.hgnmentqUIcker alignmentb alignmentquicker ' . b qUIcker and andoutlasts outlasts ordm"lry ordmlry ordm"lry"Ill " 1 1will "Ill Ill will " do part of the J"b Jb jib J"bbattenes jibbatteries " battenes batteries A Anew new Ford bat "l l ti " br\ke br ke brake ' \ checkup completes 1t it ittery 1ttery tery IS a good mvestment investment m in mCome inCome Come m in mnd \nd nd 'tad tad ' \ ' see us You 11trouble II 11 IItlouble tlouble trouble ft flee cc car performance performancedrIVe drIVe more s'1.fely s1.fely s1fely safely safelya ' . - - aDimples - --------a a - - - I Dimples ? We fix tix'emr tixemr tix'emrI tix'emrGenuine 'em em 'emGenume ' - Genume Genuine - Ford PartsYessir Parts Yesslr Yessir we smooth out tho.e thoe those thosei : . i - \ We now have a good stock ofunsightly of ofunsIghtly unsIghtly fender dimplesJ dImples it ' tiE Genume Genuine Ford P'1.rts-the P1.rtsthe P'1.rts P1rts the P1rts-the P'1.rtsthetouch P1rtsthetouch ' . - > touch them up where needed neededSEp J SEp II IIkmd kmd kind specr specI"llIy specIllIy " illy bUIlt for Ford FordwIth Fordwith wIth m"ltchmg mltchmg matching " pamt paint and - . cars And because they fit fitsend fitsend send your car out sleek and right and are made of better betterperky betterperky perky as a gal wIth a new jg jgmaterials maternls materials they l\t l t list ' \ $ longer . , summer bonnet Factory Factoryi i save money on maintenance maintenancetramed maintenancetrained tramed trained Ford mechamcs mechanics wIth } , , , . . . . - costs To be sure of gettmg getting gettmgplenty gettingtplenty tplenty plenty of know how can Iron Genume Genuine Ford Puts Pirts and andout andout out even the worst dImples as ( i A Aa At AFord a t Ford tramed trained men to mstall install mstallnlceb installmesh nlceb mesh "lS lS 1s " your taIlor presses } them brmg bring your car to us usyour usyour your best honsers trousers J JOur Our . work IS as guaranteed . . Immediate Service and Fair Prices from fromCHRISTENSEN CHRISTENSEN MOTOR CO COMOAB . - MOAB , UTAH .L L . .LI I |