Show MAXWELL DRIVEN DAY AND NIGHT NIGHTON NIGHTON ON TEST RUN Frank Roueche Organization tion to Prove Worth of Little Car Round and round ehe Bhe he goes goes- up goes up and down Main 1 street over o to State Stat back to Main and over to West Temple in and out thra threading ln her wa way through a mare maxe of or traffic twelve hours every da day clay and twelve hours every eo nl night this night ht this Is the way the Maxwell 25 is making Its now famous seven day nonstop record run In Salt Lake The Frank Roueche or organization decided nearly nearh a month ago o to put one of oC th their lr Maxwell 26 25 touring cars carsto carsto to as 9 severe sever a test teet as 8 An any popular priced automobile has been call called d I to undergo In recent years ears In the intermountain West est This te test t consists of oC a seven day nonstop run run with the tho hood of the Maxwell oIa so BO sealed scaled that the engine cannot be touched until the seven day run Is completed F F. W W. Pa Paget et manager manas-er of the Newhouse Hotel company com corn pany of officially tiel all sealed scaled the the- hood of the Maxwell 25 in front of oC the Newhouse hotel at 3 o'clock last Thursday afternoon and antI a moment later Inter th the sturdy lIt little tie ca car r was oC off on the first leg of ot Its continuous run of seven days and seven nights ending at 3 o'clock Thursday afternoon of oC this week eek Engine Never Stops Tho The test Is being made to demonstrate demonstrate demonstrate demon demon- strate as os vividly as possible to Salt Lal Lakers and their out of ot town visitors this week thed and dependability dependability depend depend- ability of oC the Maxwell car A relay reKy of oC drivers Is handling the car and the thc engine Is not to be stopped from Crom the time the hood was scaled sealed In front of the Newhouse hotel last Thursday afternoon until the hood Is again unsealed by Mr 1 Pa et in front of or the New Newhouse house e next Thursday Thurs Thurs- da day afternoon This will make seven days das and seven nights that the engine has run continuously continuous and for the far greater reater part of ot that time It has had to pull the car Itself as li the latter Is Isto Isto isto to stop only for a few minutes every two hours In front of oC tho the Frank Roueche establishment South State street The fleet little Maxwell running about the business district all day long and far tar Into the night has at attracted attracted at- at a great deal of attention since the run started Thursday The streets are arc always lined when the car appears and s scores ores of ot visitors have h been attracted to tho the Roueche salesrooms salesrooms salesrooms sales sales- rooms at al South State street to view other Maxwells on exhibition there The Maxwell com company pan has sold Mold lph a l ph phenomenal number of oC cars the past I ten n days das Frank Returns Return Frank returned durin during th the I week from his trip o overland In a n Maxwell 25 from Salt Lake City to Idaho Falls Fills The car was driven tn i miles carrying Mr rr Roueche G. G S S. Hard Hardy and J. J N. N Crosby The roads were In good shape al although at- at though extremely dusty most of oC the thea a way vay declared Mr tr Roueche yesterday yester ester da day The They are dry the entire distance dis dis- tance lance however anti and e everything considered con con- not are at all bad Mr Rouche's Rouches trip to Idaho Falls was vas made for the purpose of ot a a. branch of C tho the company in that city to serve Idaho A Maxwell service ser branch brancha Is a to he ho established and temporary quarters have havo already been obtained Mr Reecho also signed a iL new Maxwell Max Max- well weli dealer k alc at Preston during durin his trip rip W W. A A. kl more will handle the tho Maxwells In and around Pre Preston tun In the ho future |