| Show Sniffed by 61 q His p Round of i Dealers Shops S 1 r or Sl F SMITH S place of business where they think nothing of se selling ling f alive with chasses half f dozen Fords of an afternoon is now fairly a a. V it might be mentioned is our way of spelling the plural Chasses T i J of r chassis I At t first we spelled d it chassis but that looked singular to look it up In the dictionary haven't ha ven t time e to return to the Smith Alkire-Smith place f But I to automobile editor was led by Fred Fred Alkire into intI the b back loom room an oily The redolent of gasoline and high wages paid to mechanics active I VB Look e place olace ob at all the chasses we ve have ve said Alkire I is the way he pronounced it so he must be right alc There c looking looking- almost immodest in in th their ir nudity were a lot of stripped I It seems that the Smith Alkire-Smith company has gone in pretty strong h ds truck business All Allou you ou have to todo do to have a a. high class wagon I n Ji the liver young your bread or laundry or sheet iron or whatever you may be interi inter- inter i i o deliver H in in delivering is to tell tell Fred Al Alkire ire or Ollie Goodwin or some of them what e it ted at you need They They'll 11 put just the k h kind nd nd of ot body on that staunch little Ford want that you chassis r T tI the average woman nowadays is thinking of her wardrobe she is isI isIf If I I probably thinking of her motor car car- Milady now must not only have V. V LJ hat gloves shoes and hose lose to match but her car must be of a shade to toI harmonize with her attire It is getting to be quite T The e Thing to plan the color of one ones one's s automobile I with the seasons season's principal afternoon costume along I several special color Jobs have been sold recently in m S Salt Lake eke o of of- the the Mitchell car according to Sales Manager Charron down a at the Utah Idaho d companY Motor touring car with crimson of these blue The most recent was a poster wheels studded with poster blue hubs This bird of paradise is now on the tho streets here and is causing all sorts of comment IT Charron says that the Mitchell makers are making king a special fe feature ture of lecial special color work and that the fad fad so so strong in the East East is is taking a good hold here bere and all over the West He already has sold a combination of Berkshire Berkshire Berk Berk- shire green with ivory wire wheels battleship gray with maroon and ivory wheels heels and an Ivory with light green wheels wheels and fenders mE IRE users of the intermountain country will get much valuable data onI on I tire fire problems as a result of the visit of W. W L. L Sewell local branch manager manager man- man IJ ager of the Firestone Tire and Rubber company to the annual sales convention at Akron O. O I At At least that's what Sewell says He explains it like this He and the thesa pf managers who went with him garnered all sorts of new dope on tires a and sa 63 d eS tire work They in turn will pass it along to the salesmen and local agents They will disseminate it among the customers S The magnitude of the tire business Is almost unbelievable Sewell says pounds of crude r rubber used up every day The convention m meetings e were held in the clubhouse of the company Just completed at a cost of more than F all the motor car events events- that events that have occurred recently perhaps the recent f I hill climb held at West Field New York has created the largest amount t I of attention Spectators there according to to all reports reaching Salt I Lake saw some mighty skillful driving exhibitions For instance the thew w wo west curves it is said were taken by the faster cars at more than forty miles per That is why the folks down at the Randall-Dodd Randall agency are so pleased w th the showing made by the Buick That car it will be remembered surpassed surpassed sur- sur passed ev everything on the hill in m the free for all and class events The Buick did the stunt in which was a half second better than than- the Stutz which Sade made de a wonderful try and got second In the free for all there was an exciting finish according to dope received ie ore eo e. The Buick special and the Packard runabout were tied at 1 41 and the I had ad to be run off The Bui Buick k driven by Skinner then went beating other Bother other car b by a headlight Ie j J AX AXWELL WELL models which models which sounds good because alliterative of of the season 1 i 11 1 of 1917 are proving mighty good things to sell sellin In this mountain country j Folks like em because they will take tale the hills and will stand a a stack of rough usage The e foregoing i is quoted from an interview we had with E E. D. D Suitor of I Ii h Maxwell factory this thia last week Suitor who has been assigned to this It or as district sales manager is enthusiastic over Utah Suitor is not enthusiastic over the city or over the climate or other ages js s of this free and open West as one might say though he probably likes j h hem just like everybody else does who comes from the effete East or somewhat effete middle West The facts are we didn't get time to ask Suitor what he sought bought of our wide streets That's s what we always inquire when conversation lags Conversation did not lag Suitor was just er bubbling over with information ln sales of the last three months II They have been heavy Heavy sales are food and drink and climate and everything to a a. salesman of motor c ri That's why he likes Utah so well Jn n the last three months Suitor declares a a. total of f Maxwells has been d' d in this territory This is a record for any territory in the country and so he Maxwell well man thinks are a a. mighty intelligent lotHes lot Hes He's right of course Well We'll all admit it may have it before but yesterday your your- tireless automobile automobile automo automo- tOO bile editor made what was to him a startling discovery discover t It was as follows Color has a lot Jot to do with the size of a machine It to the attention of the theE r Marvelous what But the way v.-ay came E E. was when he entered the salesroom of the White-Savage White Motor company com com- com com- pany y in search of Savage and the elusive item tem for the motor page life There In the front window resplendent in a a gorgeous coat of vermilion or some other shouting shade of red stood a car It was a Haynes t That car looked bigger than most Haynes Hanes cars There were machines of th the same familY all around It some painted less scorching hues and yet that chine loomed large and Impressive as the face of the well known emman peering over the whitewashed fence I f Its a fact said one pf of the salesmen Some of the colors of machines make them look bigger Take Tale white for instance It makes a machine look lobI m much h larger and a light green will do the same trick He pointed to a seven-passenger seven Haynes a much bigger car car but of a sober battleship gray See TR-See See how much smaller it looks than this red job he said I may be optical illusion It maybe they call it the psychology of color but just Bust watch and see if it isn't true e a t 7 ACK came Reo Rea 5 Reo Is not an automobile that automobile that is the Reo of this yarn arn Is not Reo I is a dog He is the official and only loafer In the Grady Motor Car company company com com- pany any salesroom k The rest of them dont don't have much time to loaf What wi with Reo cars and Steams Knight cars too the salesmen are kept pretty busy and in direct ratio olare are the bookkeepers and of the checks But Reo just lies there ally all alland y and he is the only one who lies of course and takes life Ufe easy Which latter is also true of some chauffeurs But to return to the comeback of Reo i One day last week he wandered away Knowing that the simply live In any but a gasoline atmosphere or within the radius of musical t of f car dispensers a search of all the garages was made for him But ono no avail He was gone our days passed The Reo is great I like the Reo some prospective purchaser was s saying ying Whereupon a ragged dog dol that had Just entered the front door hearing ese words 6 ot 01 approbation looked up at the customer and that grinned that is e wagged his taU tall which is synonymous Reo eo wont won't give an account of his disappearance He just crept under the b toss toss' oss' oss s desk and went to sleep But the mascots mascot's return has put new pep into les the salesmen say r discussing the use of motor oils W W. F F. Culmer general manager of the i IN company has asserted that most motorists use oil much too heavy f r best results t G Culmer i is is not one who fails fp lQ practice what he preaches He says he heh Cresta light oil in his Buick all the time and never has occasion for a ahe i ier h he heavier er one Here are some of his ideas on the subject With the exception of a few makes of cars can with special lubricating t s sh h hp temperature of the oil in the crank case is practically the same Bummer summer and winter under normal working conditions In other words a car carR R h operates nicely with light oil in the winter time will do equally as well welle fn 11 e a summer time timp with the ele same oil eavy oil nIl means more carbon according to Culmer and carbon means r e and If the quality of the oil on Js is is high the viscosity is there in e will lubricate cate better bettel and last longer than the heavy compounded oils f C course if people buy bm cheap oils he says saps there is d danger of the oil boding n ng out quickly and friction will Wilt result but in the high grade oils this thisE E nger ier II ib to eliminated r I T TS of Salt Laker- Laker would j ilce e to be in the in-the the position that Alex Beveridge L I said bald hr hi- was in m yesterday ve ye Beveridge opined he was was was' too busy to count countIs Is money JW That Tha t can n be explained though by A the statement for the benefit of e who Vho dont don't know w that Beveridge is an agent for the Ford lo t is somewhat uncertain a at to what this motor car seller was doing when z uZ zed cd into hn hie shop down on lower Main street He was poring over ove a arg r 1 piece of paper It bore t the e plans for his new agency that is now going 1 at Broadway and Third East street laybe e he was figuring out pome ome change in the plans I II he was just lovingly lovingly looking them over 1 If n 1 u the latter he cannot be blamed much for that is going to be Some Someone one one with the largest fr frontage in Salt Lake Been een mighty busy but haven't vent sold many cars today Beveridge said l e a were re disappointed in th business Only five all day but brighten- brighten T rap its u It s only 4 o'clock clock and may s sell ll four or five before dinner the C Casual oual Visitor W Evidently Thought Himself a a. Merry Jester er r ge turned a deaf ear Hire re re is what the Casual Visitor said said- liter Looks like therell there'll be so eo m ny Fords in Salt Lake pretty soon well we'll have B But a bounty for swatting e em ein n just likes we do on flies files etc the h C Ford d a agent agn ent should w Worry orry about humorous remarks tY Y gars gan- ganis is not ft so completely equipped as the Universal Car coman como com com- pan an o r at 21 South state street That company has enough rei re- re air i JI f r m In n tock to completely put together twenty Ford cars I he e come n specialty is dial the most complete stock of parts money f Y US i r rn r f-r e b F no I Ii of the establishment operated by hy Knudson anda and a tok jd hk a young Forfi factory |
