Show CHARLES N NEW BOOK WILL INTEREST MANY SALT LAKERS j 1 2 4 C 1 A Charles N Crewdson A new book that has a n special appeal for Salt Lakers is Tales of the Road by Charles N Crewdson Mr Crewdson son Is well wen known in Salt Lake He makes the city regularly on his peri periodical periodical pen business trips and he contrib contributed contrIbuted contributed a series of articles a couple of years ago that were published in n The Herald meeting with much popular fa favor favor favor vor because of their literary merit and human interest When Ilen first you ou read Mr new book you yield yourself completely to the she sheer r enjoyment enjo ment of Its stories stories that have the real David Dav I Harum qualities and deal with the world orld of buying and selling in which so large a portion of our lives is ia spent Then if It ItOU you OU chance to be a man the book boole sticks In your mind until you take tal e a afresh afresh afresh fresh view Mew of it and find yourself say sayIng sa sains lug ins Yes those were bully stories but that book is a whole lot more to any an man of business than titan a string of clever tales about the experiences of salesmen and merchants there is so ao much of the sound hard sense of practical sales salesmanship salesmanship manship in every ever page of the book that it must mutt be regarded as an invaluable le tool of business The appeal of or this book is about as universal as masculinity ma You cannot think of or a man either r too commercial comm I or too cultivated in his tastes to fall fait of hearty enjoyment In IiI the reading of title this book This is 18 because its stories are aro the real thing thins and an deal simply and pointedly with human nature Tales rales ales of the Road is an elemental book that grips and holds the attention by b its dual lines Hues of Interest the well told anecdote that awakens a quick ic ye response in the mind of everyone who Mho has hats the game of 0 barter har r and sale I Iund and und the clear sharp and antI practical pra 11 il illumination which these th e stories she I upon the real underlying prim of 1 I good salesmanship It is In fact as one merchant puts it as full of valuable points J as a porcupine Some fourteen of ot the chapters of this book were originally published in the Saturday Evening Post and constituted ed one of the most popular and ami nn accept acceptable acceptable acceptable able features ever printed in that jour journal journal nal The additional chapters have nev never nevel neven er en appeared serially and find them themselves themselves themselves selves In type tyle ty e for the first time in the purges pages of t the book Charles N Crewdson the author is today actively employed aa us a traveling salesman Almost seventeen years yearn Je rs of service s vI e on the road have given him hint a u remarkable experience from which to draw his lus stories st rIes and observations It Itis IB is Understood that there is not a tale in ri the entire book that is not drawn directly from life Ufe Mr Crewdson Is a klan kIan Early in his experience as a traveling salesman he utilized his hIt time by taking a course counIe a in inthe Intile inthe the tile University of Chicago He has traveled widely widel in Europe and Egypt i iThe The illustrations in this book six sixteen sixteen sixteen teen in number are too pointed and aud I clever to be passed without comment They are drawn rawn by J J I Gould and andare I are aie clever pieces of character har work ork The book ook contains pages Because of the wide and very Cr definite appeal which Tales of or the RoadS Road it should reach rench a very large sale That any wideawake professional man merchant clerk salesman or man manof manof manof of business could knowingly deny him himself hims himself self s lf the reading of a book so filled as this with the life Ufe and amI the practical common sense of trade seems almost 1 Impossible and there are a grout great many mun I of gf these kinds of men in the world I and they the are ale tho th ones who are making it a lively place pl ce to live five in lit lImo cloth I Price Published by Th m i I Thomas Chicago I |