Salt Lake Herald-Republican | 1918-05-26 | Page 39 | Movie is Tie That Binds Brazil to America

MOVIE IS TIE HE THAT THAI BINDS BRAZIL LTD TO r AMERICA Celluloid Pleasure Ribbon Is an International Factor By H. H B. B Robertson United Press Staff Correspondent RIO DE JANEIRO May ay 25 Before G. Before t the tc lC war the tho average a Brazilians Brazilian's Ig Ignorance Ignorance Ig- Ig norance of or the American and antI his activities was vast vast vast-as as vast as the average Americans American's Ignorance of the Brazilian and his affairs Now o after more than three years of war confusion the lie Brazilian has his Ideas about the Yankee and fair fairly clear Ideas they are too Th The The- change was brou brought ht about by an utterly unexpected unexpected un un- un- un expected agent the agent the American motion picture film Much has been said and written about the tightening of pan pan-A pan American rican ties Conventions there were at which representatives of the more moro than twenty western continent re republics republics republics re- re publics banqueted and made speeches Commercial interests strove C to weave tight the web of business relations Diplomats plied plans and antI policies for forthe forthe forthe the common acceptance of the Monroe Monroe Mon Mon- ron ron- roe roc doctrine The Tho press of or the two continents clamored for Cor a a. solidification tion of ot American Interests But nut tho the thoman theman thoman man who is putting It over is ill the impresario of the celluloid sta stage For It follows as tID day follows night that pan-American pan tics ties of friendship are possible on only I when the friends arc are acquainted with each other Seeing Seeing See Sec In ing American implements of ot pro progress ress in action creates a commercial de demand demand de- de mand for Cor those Implements Living scenes of oC the tho American In his home homo and antI business make the American character understood and ami appreciated and antI the lie task o of the diplomat becomes easy Formerly he ho had hatI to combat tho the notion that the Americans American's soul was wu stamped with tho the dollar sign and that his instincts were wore ImperialIstic imperial Imperial- The Interest aroused b by screen pictures of America has caused de- de e- e for tor news and knowledge of the happenings B In that country y and the columns of oC tho the press Iness now no show a fair proportion of or events made in U. U S. S A A. A And AntI the picture plays play's tho the thin thing that did It Il I Before the tho war Brazil was receiving practically all of or Its motion picture e films from rom Europe principally from France and Ital Italy nl But l the film business bus hus- husI I mess iness not heln being considered among necessities s it wa was ono one onor of or the first to suffer suffel Many lany of or the stars stanl of oC European Euro Euro- i penn literally became shootIng shoot big Ing stars tars having been heen culled to the tho 1 trenches and tho the feminine pot portion I took look to Red Cross CrO 8 and knitting It tinS tinS' Ma Materials ln- ln tet m used cd in III production of films were needed for COl munitions Transportation Trans Trans- to South America became difficult The rite result was was was' as that thit tho the European supply of or films was almost completely cut at off There Thero was walling tiling and woo in Brazilian movie random But nul Inthe in inthe inthe the midst of oC this wailing and antI woe the tho J American hero with a a. sombrero on his head and antI nn an unerring six-shooter six in hl his hand came galloping to tho the rescue lIe He galloped right into fito the warm heart of the Brazilian and presto the maiden was saved the the stolen papers restored restore the tho villain I vanquished and pan-American pan solidification solidification became us as simple as a I ICor for Cor apple pic pie There Is la scared scarce scarcely a movie mo hou house housein o oIn In Brazil th-azil that Is h not showing American Amen Ameri can films The rite same shows that are arc being put on in every cry city and village c cor of or tho the United States StateN art are doing their turns here and probably at ut about j I I Is the same sime time lime Tho The Brazilian fond of ot action in hi hl his film plots 1105 and the American J companies arc aro Riving giving it In a way ne never nel l' l seen een in the tho European product William lam S. S Hart HarL Walsh Charlie Charlie Char- Char Dustin Farnum arnum George lie He Chaplin and all nIl the other stars in the tho American constellation arc twinkling to lo popular approval down under the tho Southern Cross Tho The popular mind is vastly astonIshed astonished astonished aston aston- and antI somewhat appalled at the movie rno version of oC the American girl Her lIer independence and freedom her freedom her herself self assertion and ability to lo manage manasc- for tOI herself sel thc the f-the the respect with which ich she is tr treated L by men with whom she sheI I associates an as with equals is the cause of much lifting of oC eyebrows I Incidentally as the moving picture show how is tho the Brazilians Brazilian's favorite amusement and has hat had a tremendous development in this country countr the American export trade on picture films rUms Is I a considerable crable commercial I Item