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Show I Christmas Lights, Music Give Sugar House Festive Spirit third prize will be awarded for the best windows presented during dur-ing the season. Salt Lake City and the county coun-ty too have cooperated and con- president, and in charge of the Christmas celeration, announces announc-es that awards will be made to the stores for the best window displays. A first, second ana tributed funds toward the Christmas decorations for the area. This is the first time In four years that Sugar House has had a real Christmas display. r - - - 1 '. ' ' r- 11 f I f II f F I F j- v Glistening stars, colored ngnts. the gigantic tree in the plaza and beautiful music attracted throngs of Christmas shoppers all this week as Sugar House took on a festive atmosphere at the approach of the holiday season. sea-son. Each afternoon the beautiful little "Chistmas House,", deckea with evergreens and carrying holiday greetings, has been wheeled into position in the plaza, pla-za, and recorded music, audible throughout the Sugnr House shopping area, has been played. This afternoon and again tomor- 1 ! row, real life performers will appear to broadcast over the public 'address system, and next i week ' In addition to recorded I music the first three days of i week, performers will broadcast Thursday, Friday and Saturday evenings, building up to the climax of the holiday celebration i the appearance of a real live Santa Claus Saturday evening who will distribute free gifts to all the youngsters present. Musical groups from Westminster West-minster college, South High, Irving Irv-ing High and other organizations organiza-tions in addition to individual performers and ensembles have preferred their services to make this the outstanding holiday promotion pro-motion this section or any other area in the state has ever undertaken. un-dertaken. Every highway approach to Sugar House is marked by a huge star, glistening with lights, and surrounded by gay colors, and throughout the business busi-ness district the stores and snops are carrying out the Christmas theme in trees and decorations.: . - j The Sugar House Chamber of Commerce is promoting (this event, caculated to make Sugar House the Christmas shopping center of the west, and merchants mer-chants are joining into the spirit of the occasion. Cnristmas trees are being distributed free to business houses, to be decorated dec-orated and set in the windows, and any merchant wanting a tree needs but to call oh the . chamber to have one supplied. Horace A. Sqrensen chamber OPENING FESTIVITIES Musicians who turned out to open the Sugar House Christmas festival programs included, left to right, Florence Kuttler, Luiene Barrett and Mary Louise Oummings. Cut Courtesy Salt Lake Telegram. |
