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Show VALUE OF POULTRY PRODUCTS Poor Methods of Preparing and Marketing Mar-keting Deprive Poultryman of Much of His Profits. (By F. H. STONEBURN.) Poultry products of various kinds form one of the greatest crops produced pro-duced upon American farms. The ever increasing number of farms and plants devoted exclusively to poultry keeping produce large amounts ot high grade goods, although these are Inconsiderable when compared with the vast supply coming from the small flocks scattered upon the farms and In the villages throughout the country. coun-try. Unquestionably the great bulk of poultry products has come in the past from the latter sources, and this condition is likely to continue. Many farmers concede that their flocks of poultry yield them a fair profit, although any intelligent observer ob-server has but to spend a short time In investigating the great markets to learn that poor methods of preparing and marketing alone prevent the producer pro-ducer from receiving much greater returns. re-turns. The majority of poultry raisers fail to realize that their profits could be largely increased, first, by the production of better and more uniform goods; and second, by improved methods meth-ods of disposing of them. Not infrequently it is stated that high-grade goods sell themselves, and in a sense this is true, but it is not enough to turn out superior goods; much is lost if they are not marketed in the most careful manner. The poultry man who receives the highest quotations for his prod- Different Styles of Egg Cases. ucts throughout the year is the one who studies "how, when and where" to market. He learns that during certain cer-tain months in each year there is a shortage in different kinds of poultry poul-try products, and he plans to produce as large a quantity as possible of these products (faring the season of scant supply. He then ascertains in which markets he can dispose of these goods to best advantage, and prepares and packs them according to the requirements of those markets. Poultry products are concentrated and valuable, although not extremely perishable. Therefore, improved means of transportation make it possible for the poultryman to place his goods in the best markets without greatly increased in-creased expense. |