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Show Power Company Speaker Predicts fGood Year for 1957 A prediction that consumer sales would reach a record-breaking high this year along with greater competition com-petition for the buyers' dollar was told area electrical dealers,, last Thursday. Addressing some 25 dealers at the Alpine Villa Cafe, D. L. Holt, Utah Power & Light Co., Residential Residen-tial and Farm Director, stressed population growth in 'the firm's market area in Utah, 47.6 per cent by 1975 as a factor increasing sales potential. Other predicted indications poin-tine poin-tine to increased electrical an- pliances and equipment sales cited cit-ed by Mr. Holt are larger gross national product exceeding 1956 by $15 billion; gain in consumer spending; a six per cent increase in construction. Mr. Holt said, however, "while slightfly fewer new homes are predicted in 1957, compared with 1956, the homes will be bigger calling for more lighting fixtures and wiring and will probably call far more electrical appliances." Turning to industrial production, Mr. Holt said expanding industry will have a great impact in this area. "It is estimated," he said, "ithat the industrial production here will rise approximately 30 per cent between now and 1965. Yet the available manpower for industrial indus-trial plants will rise only 14 per cent. Automation must therefore fill the gap." Mr. Holt also told dealers to acquaint ac-quaint the public with adequate wiring in home and on the farm for present arid future needs so that residential and farm customers custom-ers can used new electrical equipment equip-ment being made available such as the electric heat pump for year around' heating 'and cooling. The meeting was directed by J. Newell Stephens, the firm's division divis-ion manager and W. .L. Faddis, division business development department de-partment manager. |