Show DAIRY INDUSTRY NOW IS IMMENSE milk represents fourth of production on farms bv be the mi united st tw of f C altu I 1 the dair dairy in industry I 1 astry Is an industry it holds tits exceedingly important oron aluce lace in ou our r nat ionta economic be so bet because aluse must tills this structure tru clure the lie commodity it produces produce la is a prime essential in our very existence aiice mild bind 0 0 iteen chief ol of the bureau of balry industry united states depart in addressing tile the meat blent of 0 agriculture arst annual tig of the alie north cur car tilina state stale Dalry inells at 01 the dairy industry la is ot of such great arral ilze that hint it Is difficult to realize hive hj dig it Is lie he suhl sall the steel indus try y was once ome calle rolled d tile billion dollar lica industry in the lie lear july 1 I to july 1 VW 11 11 18 according to lo estimates ahe total income rec befth oled ed b amerl anderl an farmers for all abeli farm ferrn prod acts was about iab one fourth of this or about three billions was as produced by our dairy cows tills half the annual was two and a value balue of the cotton crop two and a bulf times the beef and veal crop times the wheat crop than three mor chiore e 1 and dd more than twice talce the hog crop the denin demand nil tor for the dairy products of dt american forms farms Is Ino easing year by year milk butter builer cheese ice cream e etc te ore are becoming a greater part of the diet of the american people he said increase ln In ln the lie demand for flary dary products Is due to two factors actors the rhe first Is tile hie improvement that has taken place in the quality of all dairy products pro duts generally cene rally to in the last few years there Is a direct relation between quality and consumption mills milk that hiat la Is low in quality Is always dim cult to market to advantage whereas milk of good flavor and agh sanitary duality always has under normal economic conditions an advantageous market and Is consumed in relatively large amounts the second factor Is i a better understanding on the part of people generally of the value of milk and milk products in relation to nutrition and health in recent years a great deal of emphasis has been put upon the vitamin content of foods milk k 11 1 Is 1 s rich rt C h in vitamins those accessory food substances which are arc necessary tor for the proper functioning of the body the problem of raising the general level of quality of milk and cream at the point of production the farm Is one that must be given more consideration era tion the objects of quality improvement imp p pro ro arf ar to increase consumption and provide the consumer with clenn clean wholesome and nutritious dairy products statistics on the per capita consumption of milk show that the southern states are low in their per capita consumption of all kinds of dairy products as compared with other othe r sections C 0 the country the producer as well as the manufacturer should make every effort to increase the consumption of milk |