Show II I o u O OI I U OO- OO O 1 OI I Ii n 1 A New ea sOn Arrives at ri s I t I 1 v 1 I j 1 OMEN who h have ve grown tired of hear i 1 I mg ing Sale Sal Sale 7 w will wel welcome welcome- ome tIns this word or i ito I- I Il merchandise of At i ir r of new of a new season to J I this time of the year we ve all grow grov impatient for the I 1 i 0 fresh and the fabrics There IS a lot of I styles new nev I a fl I f fr r delight in store for women who want to wander about here hete and in- in inI inI inI 1 I I f sp ct the world of new things that are arriving daily d i I I II I e S Sweaters J fl i 1 0 i Our advance style proofs tell of neW J IoN s 's I e sweaters for the coming season even i I after the first a season days theat the of at silk many school sweaters the many silk k gIrls For and F h hr hh r h would ld b be fi I t ha hait Do have bave Dove ve it never this year even first before though have you yon the 0 I II l s will w wear or t W 0 won rs I wool crepe sweater skirt with the plaited wool or e woman 1 IJ a corset you should fitted have td you the comet that U UC I e 1 Our are as expert as fine I I have bave C traming can make them They 0 at their command the best corsets A Ai From Pari advance t It Madam X Cries I i Cross Bandeaus Warners Warner's the reo reg regi r I I corsets All at your service i I of the new a i ir styles es season 0 0 I f I 0 i f I 1 i C 1 Many follow follow but but to lead is the privilege of few few few- 4 I y And to smart who privilege i you women I I these newest of the new frocks frock will appeal i r Direct to us from the petite Peggy Paige of Pa Paris is i I ParisI k season advance I I- I o they each come an style each a char charming ing interpretation n of the new mode for autu autumn autumn- n- n I i r the fIrst to be shown In thIS CIty We suggest by the th F For FOl tIle the MIss Ol the oY of the current Issue issue of S that turn to way you pages 1 school h I Be Beo i C 00 Boys o Prim title hUe IDl miss S of SIX six and d eight es Ight and Vogue where you'll find these self same dresses plc- plc picC I I ten she has Ideas of what what IS correct I C 0 ten she The rhe first hats of fall are arriving to wear Mothers who have not been I of educe It should be part a 1 boys boy's t there here WIll be delIghted and surprised to tion-to want to dress well And i dressed to learn from how this well Girls the miss SectIon can be of And most bewitching they youthful are free carefree I contrary to the generally accepted I II idea to be well dressed does not I Second Floor Were We're inviting both smart smartly 1 y s slim 1 an and d WIt with h t that h at pIquancy 0 of f style 1 w which h IC h necessarIly imply expensIve clothing I othe the daughter and the mother a o This boys shop supplies many hun hun- tI P Peggy eggy P Paige alge a alone 1 one knows k h how ow to pro produce d uce of boys m in the year and does it 0 I at a price that the parents like to I f These new frocks frocks n w in every will detail give that 1 1 pay c cI I poise and self assurance that comes omes with the knowledge I that you ou are correctly clad 1 that i-that 0 i You will find too j just st the frock you need to bring bring- a I I your wa wardrobe drobe such date a frock as only the few fe I i c are o I I 0 I I o Fall Shoes THE DRESSES ES I 1 PRE Melle e Millinery I In ery o As proof of opening statement statement- I our a frock of the now new lustre Tiny trailing blo that new things are received d with 1 I crepe decreed by Paris Parle as the the In fn the softest of colorings form the em- em Smartness is the only desirable 2 gladness note the shoo shoe sec section Ion A smartest fabrIc for early fall embroider embroider- to this chic frock of Canton Ity in millinery m Regardless of what I i Q number of f fall models are here and ed at each side eide of the crepe which fashion has once again i the hat is made of of-it it is smart 0 ij finding instant s sole le Some of the I 1 chiffon made smart it answers f I skirt rG most delightful delightful styles have already DE I been reordered Ver Very Y gr graceful foot foot- a embroidered s Hats from here are a bIt different in ino deep old gold smart little o wear for f or this sa f fall 11 a r th that a t th ey are crea created t e d b y o one e very int t V-o V lIke blue Crepe II a green frock of Nanette crepe one of the V-os V Vosa I unusual f factory t that supplies but 0 sheer fabrics now prescribed for after after- de Chine Is ii set Into the front of the store in one ln a town C bodice Loose ot of the tha I noon and evening A cascade jabot of open Cliffs same i I the soft gray Nanette crepe with blue green reen set Bet on to at the 1 o o lace motifs and lace edged falls from el afford a delightful st o othe A the left shoulder I I A BERENICE-A straight lined fro k of i c cI I Is ed of Peggy Croton Canton crepe In black the dress Ie em I I I II broidered ln in Copenhagen blue and silver Crepe It Is fe beaded and embroider 4 d fa In fn brown brawn It Is embroidered In tan and ande I Ii o j t copper green and brown dull gold I O e Ir i I i 1 5 I I I 0 I i 1 r rc I 3 I c Also Irene rene Cas Castle e Styles II I it The first consignment of the Irene IreDe Castle Styles are re here Only the best store stere in each eath I CIty of the United Sta States 1 can show show- eho you the there e charming styles A few coati are ready I and some of the charming dresses that Irene baa selected ed from her viii I among the fashion creators of France and of other parts puta of the world Its It's a joy to wear the new things fIrSt r e II i O Needlework Hosiery I fall Fall Fabrics Perrin Gloves I I We have brought in the fInished models Again for fan fall We shall advise our cue cus The wool fabrics are here s some here me from Gloves will carry again the large gaunt gaunt- Now that well dressed women Wear un ln in almost every piece of of tomes to buy Gold Stripe Hose For of England Many from the good American let ana many of them are very of the same sam weight keen all the I fared so f so ed-so that you might see just how ex ex- ex exall all silk stockIngs we have found them to looms Linens Linea from the Ireland well well- a ate These styles ae 81 you know originate year is in keen demand de mAn mAnis de I be best Trim of neat fIt fit fit- neat at known Line where France s 's made B Because lt it f fits Its without OUt a not flaw I Dhe Perrin aI Pert would ld f finish 1 nish these th ese st stamped pe pIeces bear m are I a Wear resisting fe with feet a stop anklet that Some of the sIlks are of manu wrInkle not y is T The e new lines are all here m theIr makes mal es runs impossible Every new we fao have lovely cottons from You'll find it very much to your plea pleas pleas- a bind And when it is isI j 10 dId completenesS And youre you're welcome shade No more expensive than ordinary France and S Ready in al tire ure to select early the tho gloves for your laundered there is the same perfection I I to look kind ids most moat complete assortments f fall U ensemble is sold here exclusively of I I 1 O III IO o lo o t s O cO o s o ulas u ewon l f J fI 0 t i |