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Show A4S7C PRINCIPALS OF THE 1919 II 4i? SA VINGS CAMPAIGN II 'T' HRIFT education or propaganda which will pormit permanent habits of saving and investment, invest-ment, is the basis upon which the campaign of 1919 is being conducted, and is the main measure relied upon to insure the immediate sales of War Savings Stamps. Thrift education in general answers two ques- i tions: WHY SAVE and HOW SAVE, and points . to War Savings Stamps as not only a desirable investment, but the very best government security t available. 1 The propaganda and advertisement of savings banks and other financial institutions are not in any way opposed, but on the contrary encouraged, inasmuch as they likewise assist in the establishment establish-ment of community habits of thrift and saving, j All undertakings with the idea of making a large sale of stamps within a short period are. not desirable and in our opinion do nothing toward formulating a permanent saving and investment habit, and have only the temporary result of making mak-ing forced sales of stamps which are redeemed within a short time after purchase. Under this category comes street selling and all spectacular methods which were used in different part of the country last year to force the sale of stamps. We believe these methods of sale would prove in the long run highly detrimental to a continued and permanent sale of these small demoninational government securities. We are anxious to promote pro-mote the sale of War Savings Stamps and Thrift Stamps by any means which will lay the foundation founda-tion for a permanent sale of these stamps or small government securities. T HE primary appeal is enlightened self-interest or the investment motive. The campaign shows to the purchaser the advantage in saving for an emergency and points out to him the value of Savings Sav-ings Stamps as a safe investment, paying as high a rate of interest as is consistent with safety, and enumerates the benefits to the individual to be derived from regular saving for some specific purpose. pur-pose. The second motive is good citizenship and peace time patriotism of an Investor in government govern-ment securities. The campaign brings out the xjalue of having the citizens of the 'government also have a part in financing it. Also shows the jj-, benefits to the country and individual communities thereof of the practice of thrift and saving by its citizens and how this will help in the readju3t- ment following the war period in which we are now living. IN 1918 the question of the personal benefit to the individual who practiced thrift was purely incidental and quite properly was given a second- ary place in the War Savings campaign. With the Wgning of the armistice, however, a decidedly different dif-ferent condition was brought about in our community com-munity life. The Treasury Department felt that i with this change the habits of WIbo investment, careful Spending and intelligent Saving, which were made necessary by the war, .would be a great benefit to the people of this country if made permanent per-manent peace time habits. Therefore, the 1919 savings campaign Is being conducted with the primary pri-mary object of making the habits of thrift and investment in-vestment in small denominational government securities se-curities a permanent American institution. IN further conducting the 1919 savings campaign a foundation is being constructed upon which will rest a permanent propaganda of doctrines of thrift and savings, with its headquarters in the Savings Division of the United States Treasury already organized and forming a part of the Treasury Treas-ury Department of our United States. The Savings Division of the Treasury, with the idea of securing uniformity of policy in all the states during the transition period, is suggesting a general policy to be followed by the directors of Savings in the twelve Federal Reserve districts, as well as the state directors of War Savings campaigns. cam-paigns. The campaign in Utah thus far, has been conducted along the lines suggested and the results re-sults obtained to date apparently warrant a continuation con-tinuation of the same policy. In December of 1918, Utah stood fourth in the galaxy of states; in January, Janu-ary, 1919; the results for February have not been obtained. TO encourage permanent investments in War Savings Stamps, showing people the value of holding their stamps until maturity and encouraging encourag-ing investment with that end in view, are the means relied upon to pick up the interest, which in December and January placed Utah among the leading states of the nation. Certainly Utah for the entire year of 1918 in selling $12.61 worth of stamps per capita for every man, woman and child in Utah, including over 30,000 men under arms and out of the state in the service of their country, not to mention the large number of inmates in-mates confined within the walls of state, institutions, institu-tions, can be highly complimented. As a matter of fact all the money Utah had to invest in any kind of securities came from her soil. The remarkable work in 1918 done by the state director of War Savings and the committees working under his direction, in which the people of the state so loyally aided, placed Utah in excess ex-cess of 33 per cent over the average of the states in the union in the sale of War Savings Stamps. This record for 1918 entitles State Director George T. Odell and his fellow workers to the support of all loyal citiezns in conducting the campaign for 1919, which a dy has been so energetically undertaken. un-dertaken. Th greatest assistance which the individual indi-vidual citizen can render in insuring the success of the 1919 War Savings campaign is to practice and encourage the regular and permanent investment invest-ment in War Savings Stamps, to realize and expound ex-pound the value of holding stamps purchased until maturity and to practice and encourage investment invest-ment with that end in view. ' THE fact that the stamps are readily redeemable redeem-able in case of an emergency need not be forgotten for-gotten and certainly adds to their value. The Treasury department urges that this fact he emphasized em-phasized and that while pointing out to the holder the advantage of retaining his stamps until maturity, maturi-ty, it is hoped no attempt will be made by any of the War Savings workers to make the investor hold the stamps against his will or against his interest, in-terest, and postmasters will do nothing to hinder investors redeeming stamps when they so desire. It is to be remembered that the stamps were sold and are being sold today with the specific agreement that the government will redeem at any time upon ten days' written notice, and it is the desire of the Treasury department that all offl- cials assist in keeping this government pledge by 1 'I redeeming the owner into holding them against MH his will. 1 1 It is to be remembered that persons who are coerced or forced to hold their stamps against JH their will, will most certainly become strongly H M prejudiced against War Savings Stamps and will nil probably never, under any circumstances, purchase 111 them again. If this feeling became general in any f M part of the country, although it might temporarily . I M reduce the redemptions, it would defeat its own ( H purpose, that of aiding the government to secure 1,1 funds, by making the further sale of stamps al Ijl most Impossible. H As a matter of fact in Utah the redemption of M stamps is not a serious problem. The rate at which M they are being redeemed continues to lessen. If M stamps were to be redeemed for the balance of H the year at the rate at which they have been re- M deemed to date, a little more than one million M dollars worth of stamps (maturity value) would H be turned in during the entire year, leaving a bal- ance held of nearly eight million dollars of the Jl stamps purchased in 1918. i 'H ONE of the features of War Savings Stamps M which makes them attractive to people of j moderate means, is the fact they can be redeemed ; H readily and are not liable to fluctuation in value, M as is the case with other securities, all the time M pointing out to investors the advantage of keeping M them for the full time and thus obtaining the M highest rate of interest. H An active campaign throughout the schools of 'M the state has already been undertaken and is un- JH der the immediate direction of State Superintend- M ent of Public Instruction Dr. E. G. Gowans, and a - M committee appointed by the county and city super- iM intendents of public schools. This committee con- M sists of the following prominent educators of the M state. ,M Dr. E. E. Erlckson of the University of Utah, i Salt Lake City. Dr. E. G. Gowans, otate Superintendent of Pub- M lie Instruction, Salt Lake. M Dr. Geo. R. Hill, State Agricultural College, Lo- M gan, Utah. H Mr. D. C. Jensen, Superintendent JordanDis- H trict Schools. H Dr. Ernest A. Smith, Superintendent of City H Schools, Salt Lake City. H Capt. Henry D. Moyle, Assistant State Director M of War Savings. . H H THIS committee has divided the work in the H schools into four divisions and has prepared M schedules of instruction to cover two hours of H class work per week for the remainder of the v' present school year, and is preparing similar H schedules for the coming school year. H Here likewise the campaign partakes of a per- M manent nature and there is no doubt but that M THRIFT and SAVING will hereafter form a part H of the regular school curriculum. H Great credit is due to the teachers of the lH state who have so willingly become the authorized ''H agents of the Treasury department for the sale H of War Savings and Thrift Stamps, giving thereby H to each pupil the opportunity of practicing thrift H In'the school. Let it be said that this is another H example of the patriotism of the teacher who In ,H each event must invest of his or her small income H in purchasing the thrift and savings stamps to 1H bo kept on hand. This we are sure is only one of tho great many equally good reasons why the M teachers of the state should receive greater com- H pensation for their services. ; H |