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Show Fledgling Utah Computer Firm At Crossroads , Juggles 2 Options By DON C. WOODWARD Deseret New? Business Editor Various goal? have now of parts tho-- e been achieved, , a Dafarap jcung Utah company with big liras, has come to a crossJnterr-ational- goals were to gathering ps'abli-- b data pro ess. i. g centers. devcf'D software I ngrams. market a small, t computer and creae new, P'in.pment to reduce thp costs of getting the information into the computers All thesp have now been aihieved. Gambles sa;d. ditner- Tho-- e da'a crPoe svs-fcm- s. roads. The problem i money. and low to get it. said Paul D Gambles, the youthful prpsi-- i pnt who has built the firm up to 100 employes n th nast two vee.rs. Right now Gambles L? juggling two options: one is an PRODUCT ARK VS urderw rnng which would see the firm selling stock to the Datacap is actually involved general public, and the other in five product areas involvis art arrangement with an ing computet?. They are: investment banker, who would (li Data' ap Computer the marketing division fnanep the firm for a few more years uhi'e it continued of Datacap International. This to deelop its product and firm sells the sworn? develthen bring it out in a stock ofoped by other divisions, with the big emphasis on the Datafering. computcap 100, a IB SHAREHOLDERS ' ; A 4? id-cos- iovv-co- om-put- 1 1 Oj r" fe: J s Sv?-tom- s, r P the moment (2) only 16 shareholders in tne firm, which nevertheless has some 2.3 million shares outstanding. Theyre put r about " $750,000. with the largest contributor putting up which makes use of the Data- ap 1000 computer to offer both software programs and time sharing centers, under firm's this division fall th of software system Reptra.i services (Rpptran is a new computer language. 3i Datacap Software. Computers need programs to teli them what to do. that's this division's job. It also works with the company's numerous software programs, such as its computer language Rrp-;raits programs for comfor puter graphics and accountant - oriented computer plans. (4) ENKar'f Business which uses a card notched on the edge to reduce the problems of getting information into the computer and then retrieving it. Its emphasis is on accounting functions, hut it can also work with other industries. sin-gl- $ 100.060. The problems Dataiap has encountered a.. probably similar to those that face other small uiiiip.iiiifs trying to break into the highly - sophisticated computer market. So much of the company's assets depend on its brain power and marketing skills, that it's difficult to put a hard assessment on them. JTM Computing, Dataiap ; As Gambles said in his offices at 37 W. Century Park 2930 South). They Way. want to know what they can repossess if e fail. AMBITIOUS TLANS One thing about the Paul D. Gambles sits before a Datacap Sciences Graphcomp Corp , which uses commuters to reproduce the work of draftsmen and relieve them of the drudgery of repetitive and detailed work needed by engineers, architects and consultant.'. This division is headquartered in Newport Beach, Calif. (3) In s, In any event, Datarap's plans are ambitious. It relies heavily on a set of management goals that were d.awn at sized manufacturing and commercial business. An indication of its amis "H I pi m Farr Mr. Scientists Probe r Jet ravel trreers rr I Q PALO AL7J, Tie effect of jet CALIF. travel on the clock is human biological he mg studied in Project Pegasus, a joint project of Syntex and Tans World Airlines. 5 is known that the complex machinery of the body, which is regulated to a fairly consistent program of sleeping and waking, food and exercise, rest and sleep, adapts ordj- slowly to rapid time changes. Fourteen volunteers are making the eight-hou- r trip fr$n London to San Francisco (via Ivs Angeles) and return in! the next few weeks. The two trips are designed to pro- duce th. maximum possible spectrum of physiological formation. in- With the volunteers will he a group cf research scientists and technicians who will direct and monitor the gathering of biological data. smail-to-mediu- thp 14 volunteers. This will include checks of reasoning memory, power, judgment, mood, reaction time and ability to make decision'. specimens, including blood and urine, will r interbe taken at vals throughout the experiment. These will be assayed for corticoid, growth and sex hormone content, as well as breakdown products of brain hormones. Biological four-hou- An impottant part of the tests will he those performed on four volurteers in a sloop laboratory. Throughout teem sleeping time during the 10 days in Palo Alto, their REM (rapid eve movement) and slow wave sleep will he continuously monitored for changes from their normal pattern. By KIM YOl NG lieseret News Stff r"er e Consumerism i he"e to stay." said Byron J. Niche director of marketrg. Chi vs r Corp., who spoke tn.i,. u8h automobile dca.ets to at tre me r annua! convention at F. It Palace. end of the next decade there will hp over 180 million dr'v-cThe automobile rr:-- t solve the prooiems of o i (i v r iv n p hr are livtrg in an sue '.nor. the consumer is boierr-.-Nuhrl fri irk automotive 'The ' o'rt for Ty mii't rot only e impact of its prndu to " use it' rp'O.,: eev'ipn g ,.r '.a.'-K-! ' i " m' r, i'D, r "ved a ; - on nuo 5 p p 'inni.' i prul .r 1 jr 7 o Tod.iy mrs irdu'trv," ' he se.d i ,..me pied. rrtu millii si rapped 7 , lime are I'T m:.-- r or, the road, by the si mpped is n ' r ,ir-- :e V ' Gambles said the companys sales backlog was about SI. 5 million a situation tnat creates sou.e problems because of the long time it takes s for some time. a prescription Algorithm for solving a problem in a finite number of steps. A probBoolean aigebra lem solving system based on yes or no binary conclusions, named after 19th centurv British mathematician George V. hy did they pick Utah to build up their computer business? Gambles said they like the people. We could be else-i- v here and possibly better off h from some viewpoints. said, but added. The greatest resource Utah has is its which the signals flow piggy back fashion through the com- brainpower. puter equipment. this brainUnfortunately, power is being lost to other sections of the country, and Gambles said, We want it to an electronic Comparator snoop that checks up cn another gadget. a gadget that Dither sends a soothing signal to overcome static friction headaches in any part of a computer system. in a maFloating zero chine tool control system, this means worn can be started from almost anv position on stay here. Boole. Cascade Control svstem of A chain control switches in the material. Monte Carlo method a sort of grab bag method of getting a usable sample of data out of a computers memory. a svstem Queuing theorv' of making machines do things in a u t omatically proper sequence. if S.L. Motel Begins Hit ' Expansion &: 'w Cor,. .ruction has now started on the first phase of an expansion program at the Little America Hotel and Restaurant in Salt Lake City. When completed, said R. E. Holding, president, the expansion will double the size of the A present motel and restaurant complex located at 5th South and Main St. This first phase involves the northwest comer of 5th South and West Temple. Eighty new super units will be built, destined to be the most luxurious in the complex. Eaca room will cost about $3,000. Culp Construction Cc Salt I,ake City, was apparent low bidder with a figure of approximately $850,000 for the Interior of a mobile home shows they are much thus their popularity. more than a trailer and irgs and loan supplies credit to them. The new mobile p! in offeis rernt si.d. home financing new Dr. Martin a "vigorous policy." An may pro-vin- e on financing terms for new mobile home units and eight years on used un,t. In Sait Lake County, one out of evorv seven additional new housing units was a mobile home during 1968, and they accounted for about one in five nationally, Calvert explained. The mobile home will serve the housing needs of an increasing number of people both locally and nationally in thp snort range future, perhaps for the next five years, ho said. A : . . Saturday, job. The first unit is only part of the master plan, he said. The entire program should be finished in about two years. Architect for the project is Georgius Y. Cannon. Little Ameiica is well known to travelers who have been across the Wyoming prairie, where the original facility was built about 150 miles east of Salt Lake City. is Another Little America near Chevenne. November Ch-ys- lrr STOCKS te r ed APPLY Hotel Miles Desk M tE J Sirrrons Associates, Inc. CMC INDUSTRIES INC. (17s,) UMT is a producer of vending maciiines and matchbooks. Increased sales for matchbooks and the intrcduction of new veadirg machines should aid earnings. Earnings for the 12 months ended September. 1969. were S1.6P (er share comnarod with $104 per share for the previous 12 months. ESE estimate? earnings of $1.73 per share for the next 12 months. An annual dividend of 72 cents per share is pai L B STEEL CORP. (19) WHX is HEELING-PITTSBURG- the ninth largest steel producer in the I.S. A more stable demand for steel, greater efficiency and benefits from th? merger with Pittsburgh Sieel should aid earnings. Higher costs reduced recent earrings. Earnings for the 12 months ended September, 1969. were $1.50 per share compared with ESE estimates $3.29 per share for the previous 12 month1-. earnir.gs of $2.50 per share for the next 12 month'-- . i divi. dend is paid. :v 'ge The Electronic Stoc Evaluator Corp o R'X selected the f ve secur.tes .ited aoeve t? outstao invest e Cenre & Company N .jrrurcai Yrrk ha va ur v di a' ESE uss co'T)ooe''$ tn tasks cernron nc'' hv r ah.aM.ss However the ccnnouer ha analysts to analyze approximately 2,500 scynfes each wee, in forec isnq tn enr a rr '5$. d v c action of a security. ESE cba ns est mates o a concensus of eshmas from several different sources and prop-am- s into the computer a ur ty eh cn The computer then ass'Qrs a ratng tn the tn a ra made hv ESE b" Ouide for the recommerdafions accuracy security is larqeiy dependent on the estmats cb tamed hv ESE mats cota ned of a recommendation is dependent upon the accuracy o th In ths respect the mdviduai research ana'yst ad toe corrpy'er are suP ct on. to the same hm-taGeneral econom c cord tons, national cr Sia, cf news evnt wh ch aunpredictable also may have influence on the seeunhes that are recommended. tee Increase In Rich Seen For 1970s - DurNEW YORK (LTD ing the 1970s the proportion of affluent families in the United Ftatps mav double and the portion of poor may be cut in half because of age shifts in the population, the Morgan Guaranty Survey said today. The monthly review published by Morgan Guaranty-Trus- t Co. said the number of persons in the 20 to 29 age bracket will grow by 15 million durirg the 1970s because of the bumper baby crops of the late 1940s and early 1950s. By contract the number of person? between 20 and 29 grew hy only two million in the 1960s. Even if worker productivity remains stable, the big increase in productive workers could bring about an annual increase of 4.3 per cent in real terms in t'ne total output c goods and services. The result would be that half the families would have an income of $10,000 a year in dollars with 1969 purchasing power, the survey said. Only 25 per cent of American families row have an income of $10,000 or more. At the same time, the perof families considered at poverty level by today's official guidelines could drop to 5 per rent from 10 per cent. The Morgan Guaranty Survey warned, however, there i? nothing automatic about such progress and that, in any case, the decade of the seventies apparently will cet off to a slow start economicallv. centage (C 1 Wa,...USsthcp Column f- V Sons, Inc. Street iiiitimimmtinis p Common Stock & Stocks Of The Week F.ALST.AFF BREBINC. CORP. (IDs) FAL is the fourth and new adlargest brewer in the country. Improved vnlu-nfor the 12 should aid Earnings earnirgs. programs vertising cents p"r share months ended Sepleiiihei. 1863. t , compared with 21' cents per share for the previous 12 months. ESE estimates earnings of 7(1 cents prr share for tne next 12 months. An annual dividend of 40 cents per share is paid. TERRACOR Edwcrds lllll!lllll!H!lll!U AMBAC INDUSTRIES, INC. (19) AB i? a producer of diesel fuel injection systems and electrical automotive equipment. Increased market penetration and high volume should increase earnings. Earnings for the 12 months ended September. 1969, were $1.57 per share compared with 11.33 per share for the previous 12 months. ESE estimated earnings of $1.70 per share for the next 12 months. An annual dividend of 50 cents per share is paid. $3,000,000 A. G. fof mony pyrpoics. 9 SU't Great-shoui- FOR CAPITAL GAINS FOR LEASE OFFICE OR STORE SPACE AVAILABLE Vi 1969 - T is a pmduc-i- c d blends. increase M. LOB ENSTEIX & SONS. INC. (21 ,) and purchaser of cotton goods and synthet er efficiency and an improved product mix earning?, warnings for the twelve months 1969. ended September, were $2.67 per share compared with $2 36 per share for the previous 12 months. ESE estimates earn-ing- s of $2.80 per share for the next 12 months. An annus dividend of .90 cents per share is paid. er ZI Cc-- i 29, The firm cf M. Louenstein Sr Son? has been chosen the Stock of the Week bv the Electronic Stock Evaluator Corp. NEW ISSUE age car of tod.iy w.ll last p.ght years This is a much to the Iorger ;p lom.purt-row i r i yc,.is ago. the cxecufve roted. ..J Cotton Producer Stock of Week Thtt advertisement appears as a matter of record only. These securities were placed privately through the undersigned and no public ottering is being made. industry produced in 1062 " he pointed out. This doesn't mean cars arent built to last The aver- DO W 3'd Saul ft - p e 51.3 MILLION computer installed and accepted by the customer. In a tight montw market, this can tie up company funds a 19 o- -t s. d to get coin JUST COMPLETED In a study just completed hy the league, Calvert noted home that mobile sales accounted for 17 per cent of the nation's new housing in 1968. New financing terms outlined by the 1968 Hoj'ing B'll. which authorize savings and loan associations to finance mobile hemes, has accounted for part of the increase. Ca'vert said. The Housing Bill should give sales an ev.n further boost, he said. The bill concurs a provision to provide Federal Housing Administration 'inarciiig. easier TO Bl Y T' e Fedeial Home Loan Rv'k Board also is mak.rg it pa-to pinihi'P a motu'e home. Dt Proston Martin. ash ngtoc. DC, chairman of the FHLB. ."pounced "T! e FlLB r "i has a pen v to perrr.t Trancing of mobile homes The FHLB ir.ul.tes s,v- - -- bZ- 190, con- year. x; r,i ' desk-size- Over 700 were sold in 1968 and a total of 439 mobile hone sales have been made to date this vear. a Utah Savings and I,oan League study pointed out. is home The mobile becoming an ever increasing part of new housing in Utah and across the nation. H. M. Cilvert. chairman of the Research and Trends Committee of the Utah Savings wvr. l: t '1 i . ( . rr.M! ps eg re'; c s- cost cl p .p , d vi , r) i We a"d repairs Datacap full scale computer tained in a desk that would fit m with almost any oriice decor. This computer sells at a relatively low cost of 535,000 to $65,000, deDending upon the customers needs. Gambles said sales were ith 19 of going very well, the comput ,s now in service. The computer was completed in February of this '1 Auto Buyer Is King, Chrysler Aide Says ;-- 100 computer for small businesses. a Eleven per cent of all new housing units sold m Utah 'since January, 1968, have been mobile homes. I The total duration of the exercise will be 28 days. A range of tests will be completed on is the approach compu-terite- don't waste words. HonevweT, Inc., has jut compiled a dictionary of computer technology terms. Among the oddities are: Mobile Hoysing n Move Sn Utah T" it fNTOINT MARKET it? management goal', Datacap said it pinpointed its market to accountants and financial or electronic aata It aDo processing officers. NEW VICE PRESIDENT AT CAPITOL FINANCE Larry Farr has been named vice president of property management and development for Capitol Finance Co. In his new assignment he will continue the company's plans of acquiring other properties in the downtown area. These will then be restored and modernized, said Richard Christensen, president. Farr recently directed the renovation of the Avondale Apts., 214 S. 8th East, a project that cost the company $18,000, Christensen said. They are among 147 new terms infiltrating the English language in the last five years as an ou'growth of electronic computer technologv. But the world of computer technology, like every other rade since the beginning of time, now has developed its own argot. er are there '' .i-- ; 8A human language. - . desk-size- At L - - ; ' This is not computer lanSuch a guage. language involves codes Used bv computers and bears little relation to English or any other rrT' -- ' NEW YORK (LTD A is not a nervous spasm, and the "Monte Carlo trebled is not a system for beatmg the roulette wheel. Neither does "aueumg theory" have anything to do with standing ir. line. c he 0 i 'Dither' in 19p2. up begmmrg n English Now In M''' |