Show THE 2 E NIC Short Wave Station Tested Through World OBSERVES 1ST BIRTHDAY IN RADIO CITY Broadcast Rooms Range From Rig Anditorinm to Small Room The National Broadcasting com pany this week u celebrating the ftrist anniversary of its occupancy of Ra dio City The company has 35 studios there 16 of which are completely equipped nd in operation and the others in developed state The Auditorium studio is said to be the largest in the world It is 78 by 112 feet and three stories in height Along one side at the second floor level runs a balcony which will seat more than 250 spectators Opposite this Is a semicircular stage which is large enough to accommodate a orchestra Next Largest The next largest studio in Radio City is 50 bv 89 feet and two stories In height Known as the Radio Guild tudio it is equipped with a stage nd a glass curtain so that the immediate audience may see the program without worrying about the possibility of disturbing the player The glass curiam is similar to that in the N B C Times Square studio in the New Amsterdam theater buildr Ing Next come two studios 50 by 80 e The 112 HIGH STANDARD Singing Maestro FIXED The department of commerce an nounces the compilation of an official listing of worldwide short wave stations The publication contains informa tion on 2400 transmitters by frequencies and it also is cross indexed geo graphically with special identlfica Uan of the better known stations OdN'N AS GOAL New Grunow Free of All Uncertainties of Untried Lines page booklet includes two The Grunow radio line is built to the highest standard of quality —not built to price Engineered by the combined forces of United States Radio and Televi sion and Grunow corporation this new and greater radio line enjoys from the outset the distinction of being a new yet tried and true line free from all the "bugs" and' uncertainties that are so often found in a new line The new Grunow radio is manufactured complete in every detail in the new Grunow plants even includEvery part is heavy ing cabinet without trou duty built to perform ble or service — in fact the new Grunow radio mark the return to radio quality Living tone is secured by using a new development in the detector circuit using the best audio transformers that can be built and the sensational new Grunow speakers The tone of radio sets as a whole has not been improved during the Grunow is using past two years new developments and the best parts possible to build in order to take full advantage of new tubes and circuits maps four 30 by 50 and two 25 bv 40 All these studios are two stories high Along one side they have galleries for spectators separated from the main portion pf the studios by glass These galleries are equipped with loud speakers so that the spectators may hear the broadcasting since all that would be necessary to shift the scenes would be to swing from one studio to another For Speakers The remainder of the completed studios are smaller for the use of speakers The whole studio section has been so arranged that it will be possible to accommodate the largest number of visitors with the least confusion Visitors enter through a large mezzanine rotunda from which they take special elevator to the second floor lobby where they art greeted by hostesses SUNDAY MORNINCJ NOVEMBER 18 SALT LAKE TRIBUNE A crooning capturer of feminine hearts is the noted radio artist Rudy Vallee who during six years with National Broadcasting coni' psnv has earned fame as a conductor singer and suave master of ceremonies GET VACATION FOLDERS Here are large lounge and smoking NEW YORK — It's funny the ideas rooms opening out on terraces overpeople get from listening to the radio looking the street The lounges are Gene and Glenn in their Jake and panelled in wood and have decora- Lena roles on NBC talked about go tive fireplaces as have several of the ing on a vacation in speakers’ studios Also on this floor less than 21 travel their script No agencies railroad are the audition studios large lounge bureaus and summer hotels took rooms for sponsors and musicians 'them leyrecerved 21 mf and green rooms for the use at stars ferent seriously' travel folders Raditar Beg Orchestra Leader Rises Birth of Broadcasting To Protest Misspelling Dates Back to War Days In The Miracle Jessica Dragonette who recently was an honored guest at the second Rado Citv party is one of the best known and most popular artists on the air Starting her career a the umeen voice of an angel" in Max Reinhardts production of “The Miracle” Jessica Dragonette subsequently sang leads in “The Grand Street Follies" and "The Student Prince” before she turned her back on a stage career to cast her lot with radio Since then she has been featured on many outstanding - microphone offerings and has been a tar for several years In the past two years Miss Dragonette has been heard only on rare occasion by western audiences 1934 Radio was born into a world al- sang mike ready familiar with the airplane motion pictures with automobilea and telephones and immediately became popular It started in 1917 when American engineer! developed a practical radio telephone lor use by the United States army in the World war Men became interested in projecting sound miles across space without wires for peaceful as well as milv itary purposes By the winter or 1919 the Amerde Leath the original ican Vaughn radio girl made radio history She i a an experiment before a After years of passive resistance the popular orchestra leader and showman hag at last raised his voice to insist that the proper way to spell his name Is He still receives letters addressed to “Finto” “Fierco” and “Fier Ito ” Although Ted was born and educated in Newark N J it was in the west where he made a name for himself He Jias appeared in a number of pictures He has 75 hit tunes to the credit of his pen Fio-Rit- o In less than a year the firat regular broadcasting station went on the air also for experimental in Pittsburgh purposes What might be called the first official radio program was the broadcast of the presidential election returns in 1920 Telephoned from the nearest newspaper the returns were read over the air Within two years there were more than 600 broadcasting stations In the In two more years United States the total Jumped to 1400 The air wis crowded and there yis disorganlza- - tion Then leaders took a hand to improva program The federal radio commission was appointed and Worked to minimize interference And later national broadcasting systems were established If yrer - Tune-i- n irar'a” on the World With Grunow cabinets like the chassis a return to quality Every foot of veneer is carefully inspected all finish materials are of the highest quality and are thoroughly tested arethe specifications and infar more exacting the spection workmanship is the best in the woodworking industry and the result is that the cabinets are the finest built by a radio manufacture and speakers are 4 LATEST TYPES Bring the old world to your fireside with unbelievable clearness and volume ’DFFER QUALITY Westinghouse Line Meets Every Requirement of Listener An amazing "electrical voice”— the SIGNAL BEACON—announces each station as you approach Warns you of stations that you’d pass unfound on ordinary e sets The Wedlnghouse complete line of fine quality musical instruments has been designed to meet every radio far-aw- ay short-wav- From the small personal sets for auxiliary use in the home lo the De Luxe worldwide model all are Points out what part of the dial offers the best reception at that particular time Tells you the precise spot for pure LIVING West-uighous- e quality and very attiactne cabinet of walnut veneer hand rubbed to give a very pleasing appearance The popular low prices at which' these sets are offered now make it possible for all to have a personal clfasiv is of the latest modern design housed m a Every most O Here are new smart table model radios — one to fit that favored spot in livin groom kitchen or bedroom — each at a friendly price complete with RCA tubes We can’t begin to tell you here about the value Westinghouse — pioneer in radio — has built into these marvelous table models Drop in todayl Learn why these modem radios are featured in the “Home of Tomorrow’ — A Superheterodyne act with the performance dynamic speaker Airplane dial Receives from here and abroad WR-2- Every set WR-2- — Dual-wav- e There are no tricks to learn — no gauges or shadows to watch last the SIGNAL BEACON makes it aWost unbelievably simple to tune in precisely thrilling programs from all over the world Even a blindfolded child can tune this new Grunow as well as an expert ' At set toAll 'jsve radios aivifre sets-rThe thrill of tuning in distant points has captured radio listeners Westinghouse has prepared all wave dual wave standard and shoit wave r ALL-WA- day “Mighty Midget” Superheterodyne with dynamic speaker il amateur airplane regular broadcasts Police TONE table and console models that permarvelously well and add digbeauty to any room They nity and four e band include perfect and undistorted power provide tuning of ample volume with fidelity of tone They include sensitivity to pick lip tne weaKfsi signal and selectivity that brings In stations clearly aig-na- Is just one great new feature' The ends the tedious dial adjustments required by most shortwave sets A special circuit teams with the new Grunow DOUBLET ANTENNA that really suppresses pops and crackles from electric signs and machines Far more costly seta have never offered such a galaxy of star advancements to Improve standard and short-wareception And form an authentic model from the Wea tinghouaa “Home of Tomorrow’ new Westinghouse auto sets perfect traveling companions The superheterodyne gives surprising toneto and volume These set withstand road shocks are built and amaze with their pleasing perfor- The are six-tub- that ve e mance You owe it to yourself to outstanding set fa the D’e Luxe console model giving enjoyable radio performance It inchassis cludes a complete with a range of 2197 communication An e hear Grunoiv Living-Ton- e before you buy any Radio-j- ust as good!” all-wa- — AC or DC WR-2- 1 dyne Dual-wav- e receiver 5 tube Superheterom police airamateur aignala in ad- Brings plane dition to regular program — All - wave receiver WR-2- 3 with perform- ance Four wave band illuminated dial four acta in one Walnut veneer cabinet WR 27 — A electro-dynami- channel from 540 to 22 500 kilocycles No finer audio system has been created Superhet- erodyne Compact act Super-io- r c speaker Surprising performance Fine walnut veneer cabinet Westinghouse Radios sold throughout Utah Idaho Wyoming and Nevada— See Your Local Westinghouse Dealer! SOLD Keith-- 0 Brien Co Hanson Distributing: 56 East Co 779 IN SALT LAKE CITY BY Broadway So Main St Chamberlain Radio Co 164 East 3rd So Glen Bros Music Co 74 So Main St WHOLESALE DISTRIBUTORS Westinghouse Electric Supply Co - 43 East 4th So St Salt Lake City Zeal for Realism Fills Technicians to Flight Why Be Satisfied With Less When Grunow Costs No More? Lawrence Tibbett'i zeal for realism an NBC studio when nearly wrecked he sang selections from the opera ‘Emperor Jones’ recently He had reached the scene In which the “Emperor’ rings a hand bell for his subjects who lemain in hiding He throws the bell to the ground in disgust Tibbett did his own bell ringing andthethrowing and with such instrument sailed across igor that the studio to crash within six inches of 4f the Grunoiv Dealers Everyivhere control room window an engi- neer and production man scuiried to safety atfLafte cUaiuhvareGo Exclusive Wholesale Distributors Salt Lake City Utah Keith-O'Brie- Idaho m QJ N © Pocatello Idaho n 136 Fifth Floor i ERAEDQ® Eat Rroadwaj Salt (UiaeSao “WITH THE SIGNAL BEACON” LIBERAL TRADE ALLOWANCE CONVENIENT TERMS ALL TYPE MODELS renienj Terms G ffi my Complete Westinghouse Dept Con Boise Lake STODDdDS INC 2317 Washington Avenue Ogden i ) H- V |