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Show erees® ted w white SsSundeRY 7 th Of Octobe, wo bours they went at the rate « MND les made good 23 lea BON. Comaeit pour, They et ing, vasave!) Nina, which went ale ‘ e oe the oe as possible to sight the iene much oe amd first, ins had promised to whoeve © Macrae ad and Bred a gun, as a signal that she h a aet-he' | V's ordJer. He had also « wrcle * “the Adm’ join him; because those tw red that, times are should Look what happened when 100,000 curious kids sat downto help us write 1s volumes about our wonderful world. That's Christopher Columbus’ own writing, right there on page 81. Whenwe edited the first volume of Our Wonderful World, we put in the complete day-by-day diary he wrote onhisfirst trip to America. We put it there because our young readers told us to. Before we started, we wentout and talked to over 100,000 of them, from the 4th grade up (and to their parents, teachers and librarians). Theysaid they didn’t want dry facts, they wanted more personal involvement with history, more adventure andinterest in their reading. We also found that once their attention was caught, they liked to stay with a subject for quite a while. That's why we followed Columbus’ story with a whole section on ships and sailing. An excerpt from “Two Years Before The Mast.” An article on bouyancy andboat design. And an article on the S.S. United States, including a full color foldout showing her standing alongside Manhattan Island, 5 blocks long and 12 stories high. Weorganized Our Wonderful Worldin this thematic way, rather than alphabetically, so that sea travel or any other subject can be explored broadly and easily, with one thing leading to another. We concentrated on making every subject interesting to our young readers. Our Wonderful World is designed for a child with a mind that likes to grab ideas and grow with them. Before you buy any set of reference books, learn more about Our Wonderful World. 575 Lexington Avenue New York, N.Y. 10022 Please send me absolutely free your brochure describing Our Wonderful World. NameAddress Mail this coupon today and we'll send you an City_t_State____ Zip Code ___ information-packed brochure which tells you all aboutit. YourChildren’s Ages OUR WONDERFUL WORLD BA* rvsuicanion oF oxouien inconronaren R. H. Hinkley Company Thematic Arrangement Family Weekly 4/12/64ac |