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Show '1 - v PAGE? EIGHT PROVa KUTAHT SUNDAY HERALD, V-SUNDAY, DECEMBER : 11,- 1938f SECTION TWO I hlGHT DEFbriE fS " 3 OAYS COLYI ' J c H n i s m as ! Le 2 A u IjuAaq - .u'ZA U ::iMmJ 1 EUERY ITEM If THE STORE 10 TO 30 OFF! 600 Pairs of regular A !)? Ax 2Jfto$3J5 Reduced right at the height o the season... stunning styles, .mater-ials .mater-ials . . . colors! Wise buyers will be here early! ALL SIZES but not in every style. Guaranteed as Advertised is Good Housekeeping Connie Creations Regular $4.95 Black and Brown Suedes Wine aud Chow Tan All Sizes But not in Every Style SPORT OXFORDS fiegular $3.95 $1.59 A Regular $2.99 Values 47' J Genuine Good Year Welt Oxfords All Types in Suedes and Calf Skins BUSTER BROWN SHOES ra OFF . . . for Boys and Girls MI PRICE! 1 1 Bonnets! Doll Hat&! Brims, Berets, Toques, Pillboxes! Those exciting ex-citing new hats you want are herfe '. I FELTS J VELVETS! WE OVER-BOUGHT! We Are Caught With a Crushing Crush-ing Load of COATS - DRESSES - MILLINERY -SNOW SUm and CHRISTMAS MERCHANDISE! Fate Plays No Favorites We Are Forced To Slash Our Prices Just Two Weeks Before Christmas! We Contemiilated a Banner Holiday Season But Con ditions All Around Us Are Not Up To "Par." We Must Sell and Sell Fast! It's Your Opportunity To Save! . . and Save Some More! Seeing is Believing! . . . BE HERE TOMORROW - TUESDAY and WEDNESDAY! . See For Yourself ! GIFT SALE! R AW leautif ul Sport COATS Regular $14M (o)S Sizes 14 to 44 Swagger and Belted Models in Tweed&and Colors Sport and Fur Trimriied COATS A CRISP NEW DRESSES Regular $2.98 Sizes 14 to 20 Silks - Crepes Rayons Clever New Styles Big Color Variety! It Will Pay You To Buy Two' At This Low Price! Formerly $39.50 24LSO Luxurious Fur Trims Camel Hair - Persian Fabrics - Sizes 14 to 44 Sport and Fur-Trimmed Formerly $22.50 All Wool Fabrics - Silk Lined -Wool Interlined - Newest of Styles - Misses' and Women's Sizes! Lavishly Furred DRESS COATS Formerly $79.50 Persian - Kolinsky -Wolf - Beaver Trims Misses and Women's Sizes FUR COATS Drastically Reduced! iTiu $69 HOLIDAY DRESSES Formerly $9.98 - - - Street and Formal Styles Velvets - Crepes - Satins Misses' and Women's Sizes Also Half Sizes. HOLIDAY DRESSES $114.98 Formerly $22.50 . . 7 UEl'J STYLE DRESSES Formerly $5.98 These fkf Are Marvelous Values . . . vSV LISTED BEL0UJ ARE GIFTS THAT SELL nEGULAHLY at $1.08 to $1.29 . : . But This Unexpected Crisis Comes, COMPELLING US TO BUST PRICES! SO ACT NOW! 1 Take Your Choice of the Following Items at HANDBAGS HOSIERY .FABRIC GLOVES .TAM and SCARF SETS . SCARFS . SATIN GOWNS - SLffS .DANCE SETS i . COMBINATIONS .BED JACKTS- . ROBES - Silk and Rayon- .AU $i.00 CHRISTMAS . NOVELTIES - - - - C 0 0 c A Deposit Holds Any Iteml 9 Best gift for all for young snow-birds a NEW snow suit! All wool, smart and sturdy, we've the kind tots like best! With matching caps. 4 to 10. A All-Wool snon suits Regularly $48 Sizes 3 to 10 3-Piece All Wool snow suits Regular $5.98 Big Color Variety ' snow suits Regular $2S8 2-Piece Styles Sturdy Fleeces Colors: Pink, Red and Blue 3-Piece All Wool snow suits 8 Q& Sizes 10 to 14 S Novelty New Styles and Colors Timely Ualues FULL FHSCIOHED U0SE Formerly 69c PAIR A 54 SILKand RAYON flGBEpOUSE Values to $2 J98 - Misses' and Women's Sizes r' ct : j r r jt.f r U ne sure ana oee uur neauiuui uuie ui ;y Black - Colors-Gayest Colors-Gayest of Trims! All Head Sizes "Ws Smart To Be Thrifty" Provo, Utah jrricea at savings a u j uui r- if'? . ' - . ' . - .... V . ' . - " ' - ...... . i ...t-t |