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Show (23456789012345678901234567890123 I FACTS a I FIGURES; 123456789012345678901234567890123 For the eighth straight year, credit union members remain the most sat-isfied sat-isfied customers of financial services, according to a national survey conducted con-ducted by The American Banker, a trade newspaper. Some 78 percent of credit union members who do most ot their rinancial business at their credit unions are "very satisfied" w ith the service they receive, the survey found, compared to 65 percent of commercial banks' customers and 62 percent of savings institutions' customers. cus-tomers. Credit union members were also more likely to report that service ; ''greatly improved over the last year." 4 Nearly 30 percent of credit union members reported service quality improvement at their credit unions, " while only 17 percent of bank cus- a iomers and 19 percent of thrift cus- tomers did. |