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Show 1 r "What is my present car worth in trade?" OCCASIONALLY you hear a car owner say: "I'm going to buy such and such a new car because the dealer has offered me the best deal on my present car." But without understanding the economics of trade-in transactions, you cannot be sure that the largest allowance offered means the best deal for you. These are basic facts: IYour present car has only one fundamental basis of value; i. e., what the dealer who accepts it in trade can get for it in the used car market. 2 Your present car has seemingly different values because competitive dealers are bidding to sell you a new car. 3 The largest allowance offered is not necessarily the best deal for you. Sometimes it is; sometimes some-times it is not. 4 An excessive allowance may mean that you are paying an excessive price for the new car in comparison with its real value. 5 First judge the merits of the new car in comparison com-parison with its price, including all delivery' and finance charges. Then weigh any difference in allowance offered on your present car. Remember that when you trade-in your present pres-ent car you are after all making a purchase, not a sale. You are simply applying your present car as a credit toward the purchase price of a new car. GENERAL MOTORS .1 car fur rserj purse and purpose" CHEVROLET . PO.NT1AC . OLDSMOBILE . OAKLAND CLICK . LxSALLE . CADILLAC . GENERAL MOTORS TRI CKS . YELLOW CABS nd COACHES F RIGI DAI R E Tki tlrrtrit rtfritm:,r ?..... cs V Five brief morning minutes i v r11 you need to put a piping- r hot disli of tasty, wholesome C. Jj ! i Albers Om.uion Mush on i Yi iV V i your brc.ikt.ist table. It helps AvlAlL.jlvt ' take tlie wot k and worry out i1 (Xl'1 A of breakfast prep.ir.uion! &j'Vj$,'' Tiy it tomorrow! STi' f e-f.'.VnitW.crrvfer'iv.K,,,, &'21$ Va ' w'l I'AKKl K S F'V .1 HAIK HAL-SAM ... "!! ..- ..I.ll St H.I, I , III,,,- V' '2 Kll. ( oler .ml . v ,s 1 s.J " " i" I II.;, ' JeVTV,, ,'"' (i ''Mi. ' '" VIOItrsTON MIM'0O I.I. -.1 fr n-r In "" I'.'i, H ll I 'nil,, r . II er I In ..in VI ,1,. . I tin li-er ...II nn. I lln.T ,Mi ,-.-nt. Im tn. l ,,r nt .Im,--u.sln. I li.i t. i lit nut :,l v oik., I'.-in Ii.yii,', N. . l"-"-"l"'i I-' M . III i ( ., I eM , , . ,,, , t'lnlm.Mii. ,.nr .l.n!.r t.r lv .n-iil c ,. U,,,.,l,.( I r... IT ll.ll.uinV ..:;. M . !, A . I. W. N. U., S.ilt Lake City, No. 3 1 9 J T. llit..- H Krttnrc niiins 1 Inif V1 til II K i'.t - thi'cis f lM Mi Pit..- t'K'Till-.t p.HMul .s, ,1.1 11 itit.l t,Ml ,l -. 1 1 f fit. iitln t, . no v i mi-1,- T,.,i cMin,' 'V'M 1V Kli.iW N.mi!i IViut. MliniiMi1-'!". !" Vmhllioiii srnt U tth ImmmI Ho--..rl v"'".'1 1" ' if.'.' II I i.l , is,', I, t, , -,1 I Via Mr k'i. M I'M . i 1 ,.ii,:;,, , 1 rt k , . h...v l'im;.n, T.'.n,, n.Mil if ritiih ui.llo O i I I iM I li. l I" i 1 . H-'. I-:.-. U - is, ,,f i , t( vi,m, : .1. i ti '. a -'I'll Mo 1.11. Mn, ,c 1...-1.1 M , ll .1 ' 1 1 nt in n . nt 1 M i , 'm, i i ! mi ; no r i , . ... V. ; .7. i, W V 'i l-til-n I ,s, ' i-': 1 '' V. , f :,. : ,m 111.. ' -i - lfc.UI I all.il I'. 1,1. p. I,,,, 1..'-K'. M-l't. |