Show A Rose by Five Other Why Not blot Call Coll the Gal What What's Name Her B By y PAUL HARRISON HOLLYWOOD NEA NEA On On the Louisiana Purchase set which isa isa is a New Orleans street just now with a lot of Mardi Gras floats and celebrants I was saying how-have- how you been ou been to a haired reddish beautiful beautiful beau- beau ful actress actress' in a voluminous blue dress ress There was quite a lot of ofIn I Idin din In while we chatted and an assistant as- as s stant director was wandering I as-I around round hollering for someone named amed Margaret Hayes and Miss Hayes layes dashed off in a fluster at I having forgotten her own name You couldn't blame her for not she remembering she has had five names ames definitely and scores of others others oth- oth ers rs tried out at pow pow- wows In Pottsville Pa about 24 years ago go she was born Florette Regina but by the time she shead had ad become one of the most popular models in New York and was getting get- get ting ng stage ambitions she realized that hat wo would ld be bea a to tough gh moniker to put into lights So she reached cached into the f family mily tree and plucked lucked out DeBussy The gang around the Stork club where here all heads frequently turned to o watch her coming in fn for dinner with some lucky lad lady decided that florette DeBussy sounded too toode too deliberately de- de theatrical and emerged from rom a trance with Dana Dale Date So Dana Dale made several screen creen tests in New York and finally went to Warner Brothers Brotherson i on n the usual stock contract Nothing Noth- Noth ing ng much happened so one day when hen she wasn't busy posing for leg eg art she went over to Paramount and nd got a job Everything was dandy except her name ame the studio had been plugging plugging plug- plug ging ing Virginia Dale for a couple of I years ears so Danas Dana's last name was r 5 r I I t. t iI l. l Margaret Hayes is her name and she's doing okeh in the movies switched to Edwards And then just as she was getting used to it the studio announced Dana Dale hereafter wll be known as Margaret Hayes instead of Dana Edwards Hollywood always has figured that names are extremely important important important tant for players as well wen as picture titles though theres there's no rule for determining what will click The best screen name in town according to most actors estimates is Clark Gable and that's his own |