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Show SMILEA6E CAMPAIGN 15 LAUNCHED TODAY Coupon Books of Admission to Camp Theaters on Sale Over Utah. FIRST ORDER GIVEN Miss Minnie Horsley of Idaho Subscribes for Block of Fifty. , Utah's Smiieage campaign, which Is a part of the national drive to raise $1.-f'OO.OOO $1.-f'OO.OOO for the entertainment of soldiers, will 'ho launched this morning, all plans having been completed and conditions for Hie sale of the books made ready. The ; Salt Lake City drive will be under the direction of the Rotary club. Outside towns are under the supervision of the state council of defense. Beginning this morning the Smileago hooks will be on sale for one week at the following places: YVilles-Home drug store, Schramm-Johnson stores, Druehi and Franken's, W. H. Dayton drug store and the cigar stands in the Newhouse, Utah and Wilson hotels. Prominent men and women have been appointed in every community througn-oi:t througn-oi:t the state to serve as a local military entertainment council. This council will direct the activities of the campaign in the city and town whero they reside and will be responsible to the military entertainment en-tertainment council at Washing ton for all funds collected. There is being prepared at once by the local campaign directors a complete list of prospective contributors and workers who will assist In the movement. F. C. Schramm of Salt Lake is the district director di-rector of tile Smiieage book campaign for Utah, Wyoming, Colorado, Idaho and Montana. As an indication of the Interest already manifested in the drive to entertain the soIdTers, Mr. Schramm yesterday received re-ceived an application from Miss Minnie Horsley of Soda Springs, Idaho, asking tifty Si Smiieage books be sent her. The books will be forwarded at once. Books Two Siztes. Any information required may be re-reived re-reived at tlie Smiieage campaign heau-'liiarlers. heau-'liiarlers. Commercial club. Orders will also be received here. Smiieage books are sold in two sizes. jii ujvro kj una EjJ.t:, twenty coupons win i l" soTd for 51. In books of the other size, 100 coupons will be sold for Jo. The hooks are somewhat like the mileage books used by railroads. These coupons will be good for payment lor any performance at any camp'thea-Icr. camp'thea-Icr. Probably, as tiie movement glows, they will he good also for certain other and similar uses. The programmes of the liberty theaters, thea-ters, of which tiiere are sixteen in the cantonments of the United States, will offer almost every kind of high-class entertainments. en-tertainments. Theatrical stars and Chautauqua Chau-tauqua talent are volunteering to put themselves into the plan of the military entertainment council and as a result the soldiers will see some of the best performers provided anywhere in the United States. The legitimate productions produc-tions are in the hands of Marc Klaw, the New York impresario, while Henry Harrison, manager of the Redpath Chautauqua, Chau-tauqua, will see to providing entertainers enter-tainers from the various Chautauqua circuits. cir-cuits. Attractions High-Grade. The soldiers will be able to see. for 10 and 25 cents, in accordance with the plans of the Smiieage campaign managers, man-agers, the same kind of talent which cities and towns in the path of the road productions pay $2 and $2.50 to enjoy. The Broadway successes which will be shown will be on an equality with those seen in the big cities. There will be selected se-lected vaudeville bills, arranged so as to prevent an unvaried succession in any carnp of one kind of entertainment. Lectures Lec-tures and amateur entertainments will also be given. "As gifts these Smiieage books will have rather a distinct character," said . Mr. Schramm. 'Each time the soldier tears a coupon from his book he will renew re-new his sense of attention from the sender. sen-der. JSvery book will constitute a current cur-rent of interest between the man at the front and the folks back home. "Often, of course, one soldier will receive re-ceive many books; and then he will do the thing which is characteristic of the American soldier throughout our history. He will share .his abundance with his mates. The result of the campaign wiil be to change a danger period in the life of the soldier into a period of refreshment refresh-ment and healthful relaxation." |