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Show Business Population Shows Increase In Salt Lake County Statistics released this week , by D. E. Smith, district manager of the Salt Lake City office of Dun & Bradstreet, Inc., reflect the trend of the business population popu-lation in Salt Lake County during dur-ing the past year. Figures obtained from a physical physi-cal count of the Dun & Brad-street Brad-street Reference Book for January, Janu-ary, 1960 totaled 5,944 manufacturers, manufac-turers, wholesalers and retailers in this area as compared to 5,750 in January, 1959, an increase in-crease of 3 percent for the period. The Dun & Bradstreet Reference Refer-ence Book lists all manufacturers, manufactur-ers, wholesalers and retailers who seek or grant commercial credit. It does not include some of the service and professional businesses such as beauty and barber shops, security dealers, and real estate brokers. Therefore, There-fore, the figures for businesses in Salt Lake County would actually ac-tually be higher than the 5,944 quoted above. The Dun & Bradstreet Reference Refer-ence Book, which is the world's largest regularly published volume, vol-ume, is revised every 60 days to keep the business listings current. cur-rent. During the past 60 days, nearly 70,000 new names were added to the Reference Book and almost 65,000 were removed. During this period, credit ratings rat-ings were changed on more than 110,000 business enterprises. Using the Dun & Bradstreet Reference Book listings as a guide, it is interesting to review what has happened in the nine principal Salt Lake County communities in the past year: Salt Lake City showed an in-, in-, crease of 3Vfe per cent: Kearns 26 per cent and Sandy 14 per ) cent. All other towns in thi 5 county remained the same as in the previous listing. , As one phase in revising credit . reports and keeping them up to date, Dun & Bradstreet, through its national network of offices, writes every year to all businesses busi-nesses in the Reference Book to request their financial statements. state-ments. This year, these requests are being sent to approximately there million businesses, to the corner grocery store worth a few thousand dollars as well as to businesses worth millions. When the owner or officer of business enterprise, or his accountant, ac-countant, fills out and mails his financial statement to Dun & Bradstreet, it becomes a part of the credit report on his business and a factor in determining the credit rating of his business. It is not necessary for the business man to wait for the Dun & Bradstreet Brad-street reporter's call to hand him his statement. When the Dun & Bradstreet reporter receives a businessman's financial statement state-ment in advance of his periodic call he can make a more detailed analysis of the financial condition condi-tion of the business and discuss its operation more intelligently. The Dun & Bradstreet credit rating consists of two symbols. The first, a letter of the alphabet indicates financial strength or the tangible net worth of the business. The second symbol is a number which reflects a com-: posite appraisal of the background, back-ground, operations, financial stability sta-bility and payment record of the business. |