Show how english merchant of 1480 sought custom one of the earliest posters ever printed in england Is to be seen in the library and concerns a sarum aarum service book printed in 1480 by caxton it reads as follows if it pleases any man spiritual tuel or tem porel dorel to bye our of two or three of burl use after the form of this preset letre walche chiche ben wel and truly correct late come to west monester into the almon estrye at the reed pol pole and he shall have them good and cheape chepe the manner of presentation Is somewhat the goods advertised belonged to the middle ages which were fast dying but a new force had been let loose which in the course of the next century was to revolutionize not only the art of advertising but the whole of Hurc european culture |