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Show This Week by ARTHUR BRISBANB The President's Speech Sheep to the Rescue $27 a Day, for All An Advertising Job The President's optimistic view of the near future, backed by sound facts and figures, should comfort many doubting Americans, who V thought the world had come to an end when violent stork gambling produo-ed produo-ed Its usual result Particularly Important Is the fact, usually forgotten, that this nation consumes 90 per cent of all It produces. pro-duces. If tomorrow the peoplo of the United States oonsumers and distributorsshould distri-butorsshould resume their normal purclisaliig. Instead of holding back In a vague, foolish fear, our prosperity prosper-ity conditions would Immediately become be-come 97 per cent of normal. Americans now hoarding, they know not why, should remember that the 1930 dollar will do almost twice the buying work of a 1929 dollar. Buy now; , the dollur's 1930 value will not endure. Gary Cooper and Lily Damlta, names better known in the United States than those of Thales and Pythagoras, Pytha-goras, wore snowbound in the Sierra Mountains, with 200 other picture actors, act-ors, directors and helpers. Ralph Bunos, herdsman, agreed to drive 4,000 sheep over the snow covered cover-ed highway, and thus made a path for the Imprisoned actors. That sounds new, and is older than moving pictures by a million years. The world's roads were marked out originally by wandering animals. Heavy mammoths made paths through thick jungles, savage men followed. Mountain goats, sheep and wild asses, marked trails along mountain sides. Man's debt to the "lower animals-is animals-is great. Tiny creatures built his Islands Is-lands In tho Pacific, sheep and horses made transportation and a settled life. Instead of a nomadic life, possible. Man shows his gratitude by killing his friends, the animals, as rapidly as possible. Perhaps that Is better for them. Their spirits may come back in a higher form. t If Henry Ford's latest prediction becomes reality, this country will consume con-sume all It can produce, and more, barring," perhaps; superfluous food products. And If they can be produced 4 ' as cheaply In proportion as our auto- ' mobiles are produced, our farms could - undersell the world, as our automobile J and moving picture factor'nio. -' Mr. Ford predicts a minimum -pay ' '".7 for workers of $27 a day by 1950, the five-day week to "o. unversal, giving .' (ha $27 a-lay man leisure to enjoy his , -earnings, automobile, radio, etc. To many, that seems preposterous -fe almost criminal. But not long ago there wus only ono man in the United -States that could earn a dollar a day the year round. The Increase from one dollar a da;' for one man only, to six dollars a day and more for millions mil-lions of men, would have seemed as "impossible'1 as the Increase that Mr. Ford suggests, from six dollars to . t enty-seven. Impressed by the pathos, beauty and sincerity of the Fassion Play, Mr. Ford gave an automobile to Anton Lang, playing the part of Christ In 1930 that is only one more Ford car. Think what It would have been 1,900 years ago. The whole world would have looked upon the fiery car as proof of miraculous powers beyond human conception. Snorting, backfiring, with bead-lights bead-lights blazing, it would have meant more than half a dozen angels especially espec-ially sent down. Elliot Roosevelt, son of the. Cover-nor Cover-nor of New York, started in the ad- ' vertlslng business last week. The young man, 20 years old, six feet two laches high, passM his examinations for Princeton, but decided that he would learn more In business than he could learn in college. The young man's choice of an advertising adver-tising career was wise, since he wants to be useful as well as prosperous. The problem of the world is distrl- . -... -,- bution. Production is more than adequate. ade-quate. The secret of distribution unlimited un-limited lies in advertising. The "noble and manly sport" of prize fighting, permitted in spite of law by politicians that share its profits, pro-fits, produced one of its numerous fatalities in Cedar Rapids, Iowa, last week. "Kid" Leonard, 17 years old, who had already fought 18 other professional profess-ional fights, struck "Battling" Nelson, aged 27, married, with four children. Nelson fell to the floor and died. The young man who killed him will be held perfunctorily. The prizefighters, prizefight-ers, encouraged and permitted almost as children to engage In brutal assault, as-sault, for profit, are not to blame. The blame Is with politicians that, for a share of the money, will license any Indecency in defiance ot law. Bear in mind, please, that this ij "Doughnut Month," and concentrate attention on a noble concoction associated associ-ated With American tradition and history, his-tory, as thoroughly as Yankee Doodhj or the Star-Spangled Banner. "" To make a really good doughnut is an art, a publlo service. (IS. 1930. b, Kim ttxuxm Snikum. be) |