Show retail stores to push sale of tomatoes growers pledged cooperation in reducing huge surplus buy tomatoes will be watchwords in thousands of grocery stores when organized groups in the eleven western states launch TOMATO WEEK from august 12 to 18 to aid utah and other western tomato growers faced with a large surplus of canned tomatoes on the eve of this years bumper crop growers obtained operation cooperation co of members of the western states chain grocers association in an aggressive campaign to push the sale of tomatoes As a result consumers are offered prices that represent a distinct saving stores in the drive have designed advertising and merchandising plans to point out the value of tomatoes as a food and of tomato juice as a means of keeping down the waistline george E holt chairman of the growers committe said that not only the western chains but those in eastern states have promised to cooperate in alleviating the canned tomato surplus before the new crop comes on the market he presided at the meeting and said satisfactory is arrangements had been worked out to assist the growers mr holt made the statement the chain stores have the facilities for selling a large share of the c carryover of cases of canned tomatoes from the 1936 pack mr air holt said that he was confident that the merchants would save the tomato market from demoralization this summer |