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Show "First Aid Horn Remedy Week" Coming The Good Samaritan Is pictured as "The First First Aid" In the national reminder which bus been sent to druggists drug-gists nil over America, announcing the 9th anulversary of "First Aid Home Remedy Week," fixed for March 16-23, The Idea of an advertising-merchandising one-a-yenr drive timed with spring house cleaning was given to the drug world by Sterling Products, Incorporated. In VXSt. Preparedness for meeting accident or sudden Illness Is emphasized as a sensible and seasonable season-able ml ps plan which serves to alleviate alle-viate needless suffering nnd undoubtedly undoubted-ly save life. , The National Association of Retail Druggists sponsored this nd miles plan and Inter added I'linrnmry Week as au autumn festival for Intensive advertising advertis-ing and salesmanship in the drug world. The National Wbolesule Druggists Association and the National Association Associa-tion of Drug Clerks have joined the N. A. It. D. In establishing these festivals fes-tivals of selling as Spring and Autumn fixtures for the welfare of humanity. "Fill That Medicine Chest Now" Is the slogan of "First Aid Home Remedy Rem-edy Week," and hns been from the beginning. It was Dr. Wlllluin E. Weiss, himself a gruduute from the ranks of retail druggists, who ft rut saw the value of "First Aid Home Remedy Week," and wherever live-wire druggists drug-gists have co-operated by showing a window filled with suggestive first aids for both accident or Illness, and using their home newspaper advertising advertis-ing space, they hnve added cheerfully to their March business. |
