| Show Local Events Often Have Tourist Appeal who are planning public events for tor 1961 are urged to send details to the state Tourist t and Publicity Council a at the Sate Capitol Publicize Utah If It events If-events events are of general Interest the council can do much to help belp publicize them to prospective visitors according to D D. D James Cannon director As many as aa events calendars are distributed dis each year by his office Mr Cannon said Many of ot these are used as aa source material by magazines and newspapers which publish their own lists of ot celebrations celebrations celebrations and special events These periodicals have combined circulations circulations cir cir- running into the mil mU lions A recent study by the US U.S. Department Department De De- DeI I of Commerce titled Your Community can Profit from the Tourist Business points out that there are three general categories categories cate rate gories gorles in tourist promotion Natural Natural Na Na- tural man made attractions tiona and special events Utah Mr Cannon observed it liberally endo endowed endo edwith with natural attractions but needs to Improve Itself in theother theother the theother other two categories By upgrading ing hg and promoting events in 1961 Ut Utah h can increase its travel business busi j busi-j ness Local Events Appeal Local events often otten appeal to visitors as mu much h as scenic attractions attractions attractions according to Mr Cannon and some of ot Utah's events are ale especially interesting Though residents residents residents re re- usually take them for granted events such euch as Pioneer Days the Hike county county coun coun- ty lairs fairs and rodeos Bonneville speed races dance and music festivals and southeastern Utah's river cruise and race are outstanding outstanding out out- standing by any standard If It exact dates are not yet known tentative dates may be besent sent seat in now and t lip the exact dates can follow tollow w c they bec become known |
