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Show JENSEN ADDRESSES PRESS ASSOCIATION 8AI.T LAKE. June . Dr. C S Jensen, state superintendent of public I Instruction, was the principal speaker, at the afternoon session of the .m'-annual .m'-annual convention of the l'tah I're association at the Hotel l'tah, -, terday. The speaker said "As a stabilizer of the chaotic con-! dltlons which face us at this critical time in our history and as a factor for directing public opinion In the right channels, the power of the pre-. In even irreater. In my opinion, thn the influence which the education system of this country exerts." The Importance (of co-operation between advertising agencies and eli-tors eli-tors of small papers In getting the right kind of sdvertlslng In the pa-1 pecs, the need for a working knowledge knowl-edge of this branch of lndustrv. sol Important to the fP of a paper, nn i tho need for mora efficient busfnes 1 methods were some of the points I atroaeed at the meeting. R T. Porte, secretary of the Utah State Tress a-ssoc.latlon, spoke at length on the financial end of the newspaper business from the standpoint stand-point of small plants, specifying thA leaks thai undermine the publishing business Ho emphasized the Import-! ance of every editor and publisher of I a country newspaper setting a.slde the' proper salary for himself, enough to j live on. In addition to any profits I which may accrue from tho buslness. -00 |