Show ADVERTISING Did you ever study an advertisement to make use of the adroit wor wording ling The exact word in the exact place The phrase so nicely turned Much study put into it it all sides weighed before the mesSage message message mes mes- sage was sent out Have you r Well if you haven't try it Remember first every word in that ad was passed on if from a national advertiser working through an agency implication forecast and change made accordingly angles of as well as angles of reaction studied out before it was compete Choice of Most assuredly choice of words and careful choice Ev Ev- Every Every ery word was weighed No unnecessary word or phrase used Words in ads cost money and to national national national na na- na- na advertisers of money More so than sending a cablegram The tyro knows how he in sending a cablegram would condense pick sort choise cut pare pare pare- the national advertiser is sending a message many times more expensive than the ca ca- To one who is choosey in words who likes to see how the them who good expression master uses senses expression expresSion sion and delights in it who consults a dictionary often often often of of- ten there is no better study than a costly national advertisement T Try it M- M IJ t i t. t t 0 Y get the extra mel mellow o v advantage of 1 t r r r d p the whiskey of the flavor years 5 year Sea old Kentucky Straight bourbon Bourlon jr y 00 DO Proof Proal 77 T j Hl s1 1 is 3 5 Years Old J but Mm Corp V Y 1 Y C C. VJ r. r FOR CLEANING FLAT SILVER Make a solution of a tablespoon of baking soda and a tablespoon of salt to each quart of water Put in m a large aluminum utensil Bring to a boil and put in iR silver making sure that each piece touches the aluminum or another piece of silver touching it Boil Boil to four minutes depending on the amount of tarnish Remove silver wash rinse dry and polish with a flannel cloth Do not use this method to clean hollow ware or flatware with hollow handle Black deposits on aluminum utensils may be re removed removed removed re- re moved by boiling two teaspoons of cream of tartar to each quart of water in the utensil for a few min min- utes a r 4 I I I I For Dependable Wartime Transportation Transportation- r ns r ar arI 6 I y r i 4 k j f 2 r k f r m e 4 y d Your Yoo our Chevrolet Chevrolet- dealer has plenty lenty of good dependable NO GOOD CARS- CARS DELAYS OK use used cars cars' on on hand GOOD CONDIT CONDITION N. N r ft s And An And theres there's plenty of good a NO I dependable unused trans trans GO GOOD D RESTRICTIONS t. t VA VALUES L U E S po atlon In them err e. e 0 t- t of th these O OK i. ne o se us used d cars ars Is REASONABLE r t CONVENIENT PRICES now can and co conserve serve tine time arid and d y 1 TERMS t J. J i energy for or your war pro pro- i t i i f job 0 A 4 1 IO f 1 J. J 1 2 rfd 4 Pace Motor Company DELTA UTAH |