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Show feitisiiig Hen Cheer Legislation to Prevent Frauds Send Greet'nga to Arizona Llf Prisoner Pris-oner and Adopt Petition For Hi Pardon Chicago, Juno 21. Reports of the steps 'taken by tlie' stato of Illinois to provent fraudulent advertising were cheered by tho .delegates to thfc eleventh annual convention of tho Associated As-sociated Advertising Clubs of tho World, which opened today. Lieut. Gov. Barrat O'Hara welcomed welcom-ed tho delegates In behalf of Governor Gover-nor Dunne, nnd told of legislation to regulato advcrt'slng. Sentiment for "advertising honesty" wns tho dominant domi-nant note of tho day's proceedings. Ono of tho bills tho lieutenant governor gover-nor discussed deals with misrepresentation misrepre-sentation In tho matter of price market. mar-ket. Another concerns tho coupon system of attracting trado. A greeting from tlio advertising men was sent to Louis Victor Eytlng, now serving a life sentence In "th.e Arizona penitentiary at Florence, a resolution Introduced by George W. Coloman was adopted urging tho parole pa-role board of Arizona to give By-tlngo By-tlngo his liberty. Eytlnge it was urged, urg-ed, has In the eight years he lias, been within the penitentiary watls on a Hfo sentonco, completely rehabilitated himself physically, mentally and morally, mor-ally, and by tho intrinsic merit of the advertising work ho has sent out from within the prison walls has made himself a figure In the world of advertising. adver-tising. For two years ho has had a place on the program at the annual conventions, his papers when read receiving re-ceiving marked discussion. A report of tho executive commit-teo commit-teo was adopted. It Indorsed n plan of President WlU'nm Woodhead of ban Francisco ror financing tho nsso-clntlon nsso-clntlon by means of individual membership mem-bership funds. A pageant representing tho history and science of advertising comprised tho program for tonight. It wns re-Vowed re-Vowed by members of the association. |