Show healthy goal Of course two pounds a week for 25 weeks well think about it ! As you go along we’ll ask you to do a few minutes a day of intelligent exercise that’ll help tone your muscles make you feel in command of your body We won’t treat you like an immature neu- rotic who needs to be fooled pampered or sweet-- talked By filling out and mailing the application you indicate that you are a responsible adult who realizes you need help Our help is reliable practical educational and sympathetic With it you’ll gradually establish a pleasurable new way of life-t- he kind most slender attractive people lead YOU CAN DO IT WE GUARANTEE YOU CAN! Follow the rules and you’ll lose weight If you conscientiously remain on the diet and it does not work for you your entire Journal Diet Club Membership costs will be refunded You have nothing to lose-b- ut unwanted weight! A REWARD FOR YOUR SUCCESS The best possible reward for reaching your goal lies in the changes it will make in your life and your outlook You’ll find your self not only lighter in weight but lighthearted too There is no better Spring-toni- c than the wonderful feeling of accomplishment the satisfaction of knowing you've succeeded where others have failed and the admiring glances and sincere compliments you’ll enjoy To symbolize your success we’ll send our own form of a Gold Medal -- the gold- - that proclaims proudly “Never underestimate the power of a woman” Wear it as a constant reminder of all you can accomplish when you really want to So fill in your Membership Application and mail it to us today A new slimmer you is as near as your mail box ! en circle pin Sincerely LADIES’ HOME JOURNAL DIET CLUB (Mrs) Dorothy Holmes PLEASE READ THIS CAREFULLY BEFORE FILLING OUT THE APPLICATION FORM BELOW: If you are pregnant or nursing we will not accept your application because you must be in a doctor's care for the same reason see him if you become pregnant while a member If you have some medical problem please consult your doctor before you send in your application No men— ladies only ! Follow directions below with care We need your wrist measurement to calculate your over-al-l build With fingers spread pull tape snug below the wristbone (see drawing) Achieve Your Own Weight Goal Help Many Others Mail This Membership Application TODAY ! MS CONFIDENTIAL oa MEMBERSHIP APPLICATION We Guarantee Results You LADIES’ HOME JOURNAL DIET CLUB INC Box 507 Garden City NY 11530 proved lor you Dear Mrs Holmes: Please consider me for membership in the Ladies’ Home Journal Diet Club My Age is clothes) is the year nut achieve now man slender flour your entire Diet Club Membership onto Divorced Q My present weight (without I am Married Single Height (without shoes) pounds My lowest weight as an adult was pounds in pounds Ideally I think I should weigh pounds in the year My exact wrist measurement (see My highest weight as an adult was Medium-bone- d Light-bone- d inches My body build in Heavy-bone- d Q During a typical instructions above) is moderate heavy Q I have recently been examined by my doctor he approved my day my physical activity is slight enrolling in a sensible weight reduction program and it is my intention to keep in touch with him regarding my weight I am in good health and physically able to follow this program I am not pregnant I understand that if I am more than 30 over my ideal weight this program may not be effective and that closer medical supervision is desirable If under 18 parental signature necessary YOUR SIGNATURE-NAM- E for: me for membership Please enroll 1 year at $36 (please print) 3 months at $12 Enclosed is check or money order for $ g Please bill me Journal Diet Club Inc la a tervico of the ladioa Home Journal Magazine ADDRESS CITY STATE ZIP FW418A ' |