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Show the n .ENTERPRISE 57 Condos OK for Avenues Cosmic Aeroplane currently devotes half its section , however , gradually phasing down the head shop merchandise. floor space to books. It plans to expand the Cosmic Aeroplane ly the type usually character- successful as it was, we would have been in real trouble. But it was successful. And the partners agree the new ized as possessing business savvy. But then, you cant judge a book by its cover. marketing posture is the major reason. The way Sanders tells it, Aeroplane aggressively pursued a market which other book stores in the area had ig- High turnover Part of the Aeroplanes story can be told with a few impressive statistics: The store stocks currently nored. We felt there was a substantial market in Salt Lake about in $150,000 inventory; up from $110,000 at the end of 1977. Only two years ago, the figure stood at $10,000. Aeroplane makes good use of its inventory as well, turning it over at least five times a year, Sanders estimates. In this business, he said, 3.5 inventory turnover for metaphysical books, alternative lifestyle books, and others which Deseret Book certainly wouldnt stock. As it turned out, we were right. But before you conjure up images of beaded gurus frequenting the place, Sanders Most of our emphasizes, customers are in their late 20s and early 30s. They have families and money. But they also have interests which only the Cosmic Aeroplane can satis- is usually figured a bare sur- vival rate, and six to eight is very rare. In terms of sales per square foot, the Aeroplanes $150 even outpaces the average square footage sales of $100 in most of the countrys malls, where storekeepers enjoy the enormously high foot traffic, but more times than not bemoan the extremely high overhead costs. Its a good continued from pagel captive market of about 200 collectors. Nevertheless, most of this business is conducted outside the state, especially at conventions. The Aeroplane grossed $30,000 on comics last year. And while its hard to predict, Sanders expects $75,000 in sales this year. Neither Sanders nor Jones will say, but both hint major expansion is in the wind. Expansion like the last one could make the Aeroplane the third largest book store in the state. Not bad, even if it case study. isnt a mission. Grand Central sets dividend Grand Central, Inc., has declared a regular quarterly cash dividend of ten cents per share, payable July 14, 1978, to stockholders of record June 30, 1978. Chairs Credenzas Tables Custom Refinishing 972-596- 9 Service 2384 Redwood Road Company Salt Lake City, Utah 84119 .V turn-:-'- . V NOU5J- - PUBLIC INVITED Ti os Solar House June 20th- - July 1st 12-7p- m 747 East 18th Avenue, SLC Interior Decoration By Copenhagen West" Designed and Developed by TIOS Corporation 363-366- 1 Architects, Engineers & Developers Commercial Industrial Residential collectible comic books. Its Sanders pride and you cant help but share his excitement when he displays his stock of old comic books which he claims would bring $100,000 on the open market. He spent $25,000 collecting them. Major expansion? Aeroplane is the only collectible comic book dealer in the state, which gives it a hadnt immediately been as a-lo- ng Desks QPEN the like. But at least one phase of the business will remain the same dominium. Plans also call for private roads, with security guards posted at entrances to the area. The proposal now goes to the board of adjustment, where approval is expected, with recommendations for passage by the city com- Explore Enerqy Alternatives The partners are now gradually building up their book sales and downplaying the head shop. The record business is something theyd also like to pursue. For now, they plan to expand into what Sanders calls more mainstream type books, technical, history and Talking about the new found success the Aeroplane has experienced in the last 20 months or so, Jones commentbecause ed it was high time anything less would have probably spelled big trouble. We sunk about $25,000 into remodeling this place, he said, pointing to such things as the stores hard wood floors which were bought from an old mental hospital in Provo. We spent just about all the money we had. If the store will average $150,000 per con- Furniture Stripping W v.. V fy. thing Kirton Co. has received preliminary approval from the Salt Lake City Planning and Zoning Commission for a proposed 49 unit condominium project to be built in the foothills north of Salt Lake. The project, to be known as Northridge Estates, is planned for a location near the old F Veterans Hospital at Street and 14th Avenue. The proposal calls for developing 13.1 acres at the site, which is situated at an elevation of approximately 5000 feet. Plans call for mostly single story units, with some two story buildings where terrain requires. Units will be built in clusters of two, three, and four units, with sizes ranging from 1800 to 2500 square feet per unit. Estimated costs ' L - v-- . V ik COTTLE EMI Quality Steaks Prepared and served in an antique western atmosphere Seating 200 Company Banquets 2 miles above Mogle Zoo 21 1 0 Emigrat ion Canyon 582-899- 1 TIOS Corporation Joint Demonstration Project HUDTios Corp. |