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Show The National Enterprise, Page twenty Doing Business Abroad James E. Ferguson by Director of Marketing, Salt Lake International Center Correctly packing goods is one of the keys to successful exporting. The product, method of shipment and handling conditions in the country of destination must be seriously considered before designing packing materials. While domestic-typ- e packaging is usually sufficient for air ocean shipment, transportation involves additional perils which must be taken into account, bince treight rates can be determined by volume or weight, whichever yields most profit to the carrier, it is advisable to use the lightest, yet safest, packing materials. Plywood is often recommended. The United States Department of Commerce, freight forwarders and professional packing companies can provide valuable tips. The following comments will help you determine what type of packaging is most suitable for your needs. June 15, 1977 Insert will supplement Phonebook Telephone customers in the Salt Lake Valley will be mailed a free alphabetical index and advertising supplement for Mountain Bell's yellow pages when the new phone books come out this summer. Page Index, Inc., a new Utah corporation, is producing the index which should Yellow fit neatly into the phone book, Gordon Smith, corporation president, said. He is selling advertising for the index. Sheets with alphabetical tabs will fit into the phone binding, making it easy for a customer to flip to "P when he needs a plumAnd that ber, Smith said. books insert sheet will sport additional advertising so the customer doesn't have to look any further than the insert to find what he needs. Smith said the supplement should reach customers within two weeks of the phone book deliveries. Lets say your men make four per day. They chew up at least 15 minutes hunting a phone, dialing the call, hustling back to the job. Thats one productive hour. . .$20 wasted per day (hourly rate for driver call-in- The size of the product to be shipped determines where it will be loaded on the vessel and the location will have an effect on the type of packaging that is required. Large, heavy products such as boats, tractors and automobiles are usually loaded on the ship's deck, and are subject to weather conditions. For such items, any extraneous parts should be removed and packaged This protects the goods from breakage and separately. allows the buyer to receive his merchandise in the pilferage and same condition as it was shipped. Since volume can be utilized to determine freight rates, disassembling the merchandise may be a feasible alternative. s vehicle.) Let Smaller items are usually loaded in the hold of the vessel, and although reasonably protected from the weather, should be waterproofed. This may be done by interlinings in the crate, or by a waterproofed exterior material. The major problem with smaller packages is that they may be stacked on top of each other or packed in very tightly. Either condition can damage the contents. This emphasizes the need to use the most protective packaging possible. us show you how a TWO WAY RADIO SYSTEM WILL PAY FOR ITSELF. CONTACT US NOW FOR FREE SYSTEM CONSULTATION. Containerized shipments are becoming more popular as airlines and steamship companies make provisions for this very practical method of export packing. Containers accommodate products ranging from frozen foods to livestock. Their major advantage is that they can be loaded at the point of origin, transported to the port of exportation, loaded onto or into the carrier, and unloaded at the port of importation with minimal handling other than that done at the plant by your own representative. VESTZKI STATES COUUU2VICATIONS, ISC. 3244 SOUTH 300 WEST SALT LAKE CITY, UTAH 84115 (801)486-843- 6 Containerization virtually eliminates pilferage and provides maximum protection for the merchandise. For information concerning ports that handle containerized shipments, you should contact your freight forwarder. The type and size of packages used for export are restricted only by the weight and dimensional limitations of the carrier. When reserving space for a shipment, these facts should be considered before selecting the carrier or alternative packaging explored. continue the discussion on packing and marking of goods in my next column. I will ve'll answer your phone fre for one month when you sign a six month contract at our low, unlimited calls, monthly rate. .and a lot more is available from us. Complete secretarial service, dictation, transcritpion. TWXTelex to any where in the world. 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