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Show I I CLASSIFIEDS Scene '75 THURSDAY. SEPT. AUL -P- 11. 1975 HARVEY WEEK'S TV GUIDE - RONALD REAGAN along the bear river SJPPLEMENT EATURES -F- TO THE PISTON HEWS EXAMINER. CITIZEN. CACHE C11IZLN. GRACE CITIZEN AND THE TIMES J Are ; Vr'i J ;i,A ' v s 'ii; y.;- 1 - vfe- - fiv --v '1 5 ifcJ si? ,v- f. vr & vCr'-V-i P' r i V ii - I W, 3 ( .T! I : i Xirc I . Zmm WMWttefcaU". i4 V 'fp In aft? IV... jut: V fMf 5 m ii vV V tr- sr'M 4i T' s Marsha Braegger checks over the mailing list plate which are just a part of the endless numbers or names and addresses kept on file at Everton Publishing. The names are of people all over the world. mt. Processing the many mall request! By JOSEPH LUNDSTROM Deseret News SUff Writer supplies for genealogical supplies, information or magazines are Velma Speth. CWv " Rose and Lee Ann Murray. creased, employees were From an extremely modest beginning 28 years ago in one room of the Walter M. Everton family home on Fifth North in Logan, the Everton Publishers Inc., has grown to a thriving mailorder house which circulates genealogical 1 and instructional materials throughout the United States and 16 foreign countries." So .reads the opening sentence of the Distinguished Service Award for Industrial Achievement presented to the firm by Gov. Calvin Rampton. So reads the opening sentence of the Distinguished Service Award for Industrial Achievement presented to the firm by Gov. Calvin Rampton. The Everton Publishers was selected as the outstanding small business in Utah added, and today the firm has 26 workers. In the early days, the original owner and his wife did all the work. When George Sr., took over, four employes were added. A few years later, two more, and then 11 until the present level of employment was reached. That first issue of the Genealogy Helper numbered 1,000. By 1965, the circulation had grown to 9,500. Four years ago it was approaching 20,000, and today the newsletter is published six times a year and has a circulation of 26.000 around the world. Total pages published each year now number more than 650. During its years of growth, the Everton company has added other publications to its newsletter and genealogical supply list. These include the How Book for Genealogists," now in its seventh edition, with more than English Ancestors," "A Handy Guide to the Genealogical Library and Church Historical Society, Survey of American Church Records. Volume I." Handy Index to the Holdings of the Genealogy Society of Utah" and A Genealogical Gazetteer of Scotland." In 1972. the company published The Genesis of Your Genealogy." "Help Is Available." Cradled in Sweden" and "Your Ancient Canadian Family Tics." . copies in circulation; The Handbook for Genealogists," now in its sixth edition with more than 200,000 copies. Other publications include The Lives and Times of Our 100,000 The next year came, The Handwriting of American Records." Professional Techniques and Tactics in American Genealogical Reand a revised search. Handy Guide to the Genealogy Library and Church Historical Society." ' Last year, Everton published The Atlantic Bridge to Germany, Genealogical Guidebook and Atlas of NorA Handy Guide to way, ... -- away from the Wasatch Front for 1975. The award was presented at the annual Utah Economic Development Conference. Development of the Publishers Inc., in I qaffi.rwfTigfAasaa;-M- Record Searching in the Larger Cities of the United States" and Handbook for Genealogical Correspondence." In addition, since 1969, the company has published a quarterly, "The Scandinavian Genealogical Helper." What is remarkable about all of these publications is that most of them nearly 90 per cent are sold outside of Utah and to 1973, mailed out more than two million genealogical pedigree and family group sheets, thousands of binders, books and other supplies. These items were mailed to every state in the Union and, as the citation noted, to 16 foreign nations. Such a volume of business makes Everton Publishers Inc., the largest private user of the postal service in Logan the second overall only to Utah State University. The Church of Jesus Christ of Latter-da- y Saints has, as is well known, a huge and concentrated program of genealogical research work among its members and it was from that source that the Evertons originally took an interest and began their business. But today, most of their business is with both professional and amateur genealogists without LDS Church association. How does one account for that? There is just a lot of interest around the world in genealogical research and study, said George Everton Total sales tV Jr. The firm is primarily a mail order business, and in still located on ;nv;j in , I b-- : c 5- - ,f - iisi!,' - lVV4 Aw ' ,V-v- t J i. 3 r.i i. JN .'. . .V-.-.- :r Jr., assumed presidency, Fifth North. During these same years as business in ; Wi When Walter died in 1951, his son, George H. Everton Sr., took over management of the publication and printing end of the business, with his wife, Ellen, and ran the business until 1969 when they retired. At that time, George building r vs The business has become a valid asset to Utah and at the same time become a clearing house for exchanging information among genealogists throughout the world, said the selection committee. . StV r? Department. these three companies will be more than $l million this year, Everton said. Everton Publishers is a Utah corporation, with George B. Everton Jr., as i I; years. and continues in that position. During these changes in administration, the company grew and moved into larger quarters. Tbday the firm occupies a t tov Everton Publishers Inc., qualified on every count, and was nominated for the award by the Logan office of the Utah Employment Security from Ev-ert- . Criteria for winning the annual Distinguished Service Award call for a business to be a basic or wealth producing company, generating basic payrolls and stimulating local and state economies, originating in a local area by local residents, be located and operated outside the states commercially and industrially developed Wasatch Front, and be resourceful, using local labor and materials, overcome problems of transportation and markets, and exert a significant impact on the economy of the area. The current mailing lists have 70,000 names, according to Everton, and this year the firm will spend $70,000 for postage. The mailing lists include subscribers, regular patrons and prospective customers, he said. Recently, the firm expanded into a printing business in which it has a 50 per cent interest and a computer firm in which it owns 25 per cent interest. ; Cache Valley, Utah, is a prime example of the initiative, industry and pioneer spirit which characterizes the free enterprise system of America, said the citatum. Hie firm did, indeed, have humble beginnings. Founded in 1947 by Walter M. and Pearl K. Everton, with a four-pag- e newsletter called the Genealogical Helper," it was written and printed in a spare room in the Everton home in Logan for four president, Louise Bi1 Everton, vice president, and Stephen Everton, secretary-treasure- r. .: K ,V r 3 Vt j jpijtor-. ti ; v w.ff 1 1 Valarie Chambers, editor of The Genealogical Helper, watches as Diane Bennett proof reads some copy for the magazine. it S'iVrton,rl,llrr ' igh shipping and receiving a package while Dawnelte Jtu . Niederhausern and Beverly Thomas wrap two of the hundreds of packages mailed from the firm. M'Vj |