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Show WILLIAM G. CALL HAS SPLENDID REPUTATION Leadership in business may be a gift but with that instinct in-stinct must also go a lot of hard work and conscientious application. ap-plication. Mr. Wm. G. Call, President of the Mastercraft Custom Cus-tom Furniture Mfg. Co., located at 2460 South State, is an outstanding example of the point we wish to make. He apparently appar-ently is a natural-born leader, yet the amazing knowledge of details of his business which he possesses, can only be the result of consistent and persistent hard work. Mr. Wm. Call, more affectionately known as "Bill" to his friends and customers, is a delightful person to meet. He is courteous, of course, but, more than that, he is an alert, keen, sensitive personality with an intuitive understanding of the feelings and desires of others. These remarkable characteristics char-acteristics are reflected in the smooth efficiency of the organization or-ganization he heads. They are largely responsible for the fine loyalty, the enthusiasm and cheerful devotion of the employees em-ployees of the firms. Our admiration for the achievements of this man, for his unassuming nature; his matter-of-fact approach to problems that would appear unsurmountable to many having less courage, cour-age, is so sincere and so firmly fixed, that we are prompted to share it with our readers. We are glad to pay tribute to leaders of this caliber. Mr. Bill Call is an inspiration, a dominant personality, whose career is worthy of the highest acclaim, and whose, accomplishments are daily bringing worth-while benefits to the Mastercraft Custom Furniture Mfg. Co. and to the City of Salt Lake. The career of Bill Call is real proof tht men of vision and of pioneering spirit are the backbone of our American Am-erican cities. - |