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Show less Fro So Many Giant Catches Outdoor Life Published Sports Afield Ran BY PAUL STAC-T- he 6 Pages -Fur-- 4-Pa- ge Fish-Game Article Featured on Front Cover 6. On Radio, on 200 TV Stations. Weekend Fisherman frog stumbled on by accident by Bill Plummer, a New England Fisherman, catches such giant bass for him ... so many bass, so often ... so fast it has changed his fishing life . . . and for others who use his frog . . . it experts . . . average fishermen . . . beginners . . . even children murders bass. Here's how it can for you. A What Frog Did to Bill Plummer 1. Creel census men of Massachusetts Fish & Wild Life Commission sent photographs of his catches to papers who published Bill's picture and 2 and 3 column stories. The Secret Of Catching Bast 2. For 22 years Bill Plummer fished bass the hard way . , . but studied their habits . . . how they love weeds . . . and devour every frog they can get. Radio and TV Stations interviewed Bill about his frog's giant catches. 3. Outdoor Life ran a article on frog and Bill featured on front cover. Sports Afield ran 6 editorial pages. ran 6. ... Finally Bill tested simulated frogs of every color, shape, size and ma- ..Fur-Fish-Ga- terial he could find . . . but even perfect replicas when motionless were so unnatural in water as to prove useless. Every lure Bill used . . . even ed "Weedless" ones . . . fouled or snagged in weeds . . . until he vented his own weedless hook . . . diagram below shows why. he combined a sponge rubber body and Then he found the answer hollow rubber legs with his weedless d long trailing, thin Bill Plummer's hook. This frog changed fishing life and can yours. Here's 4. General Motors filmed him using his frog, showed it on 200 TV stations. 5. Thousands of fisherman heard of frog, ordered it forcing Bill into business and out of his job as flying instructor . . . then users reported fabulous catches using Bill's frog and method.. in- ... triple-jointe- how. Twitches Of Rod Drive Bass Crazy Bill rushed with his frog and his weedless hook to the nearest weed covered lake. Once cast, the frog sat with just its eyes abov water. When Bill twitched the rod tip, the frog's legs kicked backward in exact imitation of the real thing. Before Bill could give a second twitch, something green, black and white blew the pad apart to get at the frog . . . Scratch one bass. Here was a lure that looked, acted moved . . . felt so natural to bass it proved irresistible. Bill could make it sit moor fast tionless on a pad . . . move on or below the surface. With a twitch of rod tip he could make it look frightened, hurt . . . anyone could do the same. He could move that lure through the heart of weed "jungles" as safely as if it lived there. Bill Plummer sculptured one body after another out of sponge rubber to get the precisely right shape, size and weight for perfect casting . . . worked on hook arrangement to get perfect weed guard action with positively no interference with the hook after the strike . . . solved the problems of action and buoyancy . . .'tested powers of his frog. ... Frog Irresistible To Bass Bill could show anyone in five minutes how to use the rod with his frog. He'd inch his frog ahead . . . suddenly . . . make his frog slip quietly off the pad into the water . . . race across the moss . . . looking terrified and the bass struck without caution. Bill would make his frog dart . . . jump . . . dive . . . struggle in water as though drowning . . . jump temptingly along the surface. He'd catch bass when his buddies would come home skunked. With his frog, Bill began to catch all the bass he wanted . . , throw back all bass in New England under four pounds before his frog Bill rarely caught bass over four pounds. Now he began to catch bass twice as big as before. He was able to fish in places huge bass hid. He'd boat and release bass after bass. U.S. Catches Bass Twice As Big Bill Plummer using frog below now catches bass like lunkers shown . . average twice as big as before. Patent Floats naturally eyes just above water. No. 2,789,387 Weedguard sweep forward Guard deflects during strike ...No hook interference. Rugged Guard wards-of- f obstructions without bending. ... X 4 "Bulb" feature "Hops" frog over stumps, branches. "Side arms" eliminate "open gap" of old fashioned weed guards prevent fouling hook. Flexible triple jointed hollow rubber legs e reflex kicking action. 1 give life-lik- One Fisherman Tells Another Now you can fish into center of weeds After newspapers wrote two and three . . . over submerged logs, through matted column stories of the Frog, after magaarticles on it and bush, in underwater thickets, through zines wrote multi-pag- e radio and TV interviewed Bill about it, weeds, grass, paos . . . make frog crawl sit motionless thousands of fishermen wrote Bill about . . . race . . . dive his Frog forced him to quit his job as . . . dart away use obstacles to help you just to manufac- that used to hurt you overhanging flying instructor branches . . . half submerged logs and ture frogs for other fishermen. From all over reports came in of aston- rocks . . . moss and weeds so thick you ishing catches . . . bigger, more bass can't see the water. Now you can catch caught than ever before . . . fishing in bass as never before . . . bigger bass, ... ... weeds made easy as a game . . . even for beginners for whom it was frustration more often. nothing . . . over logs, around rocks, through matted weeds. Unless delighteji, return for no cost. You must catch more bass, bigger bass, more different kinds of game fish, more often . . . must have more fun fishing where bass are in the weeds ... or no cost ... First Come, First Served Demand is so great Bill Plummer has turned over all manufacture and marketing to Sportsman's Lures . To be sure of getting your Bass Frogs in time for the fishing season, mail coupon today. It's first come, first served. This adver- Amazing Trial Offer before. surface lure I used." Try Bill Plummer's frog at our risk. Fish "Best in worst weed trap area you know . . . tisement may not appear in this news"Weedguard superior to any on market" "Since my first frog more than where bass have been caught but you've paper again. So act now! Rush coupon doubled my catch of big ones'." been skunked or caught practically below. Bill's frog worked tcr more and more kinds of fresh, even salt water fish. l MAIL AMAZING 6 MONTH TRIAL COUPON TODAY j Proved sensational in rock quarries for 3 Det.rW6-2SPORTSMAN'S LURES small mouths. Underwater the frog Box 4453, OraMd Central Sta Now York 10017 proved extremely effective. want to try Bill Plummer's BASS FROG lures on AMAZING 6 MONTH TRIAL OFFER. Send me set of two res, all-rou- " Casts Safely Into Thickest Weeds Why Frog "Side arms" extend down on either side of hook point . . . eliminate "open gap" usually found at hook point on weed 1 . guards. 2. Bulb deflector "hops" frog over stumps and branches. 3. Resilient flexible wire keeps guard aligned, wards off obstructions. Weedguard holds U.S. Patent No. Guard deflects instantly during strike . . . does not interfere with hooking I What This Means To You Simply this. No longer need you helplessly fish edges of weeds, when bass are not venturing out . . . waste untold hours fishing countless acres of barren water . . . lose valuable tackle in weeds you're not equipped for ... be content with puny bass, with a fraction of your limit or even getting skunked simply because you can't safely go after bass in shelter of weeds, pads and moss. Bass Frois, including one V4 Oz. and one Oi. for only $2.98. If BASS FROG does not cited billet bass for me make bass fishing more fun . . . if BASS FROG is not the greatest bass hire I've used, I can return it within 6 months for full purchase price refund. PAYMENT EHCIOSH. Enclosed is $2.98 (cash, check or M. 0.). Guarantee. Ship me set of 2 BASS FROGS postpaid. I SAVE all C.0.0. diaries, Money-Bac- k tCH C8J. I will pay postman S2.9S, plu. C.0.0. char ret. Guarantee. Same Money-Bac- k ... NAME ADDRESS. CITY. JSONE. .STATE. |