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Show 'I i Merger Results of the football pence: Al Davis (far left) lost' hi job; Pete Rozelle (left) got a new and bigger pne the fans will see better football-like-tactum below in a Packers-Ram- s tilt. By BOB CURRAN ;nd he Author of "Tk V400.000 Qvort.rtx.ck, or tM - " Loogu JHat Coma in from Ik Colet" ond "Ih Violino Gam decisfvestage withT Sonny around to object . Every AFL team profits from the death of the annual player price war. Each team jets about $970,000 a year from the NBC tv contract Now it will keep it. Before, most of that money went for untried players. ' All factors considered, it can be said. that every AFL franchise is worth twice what it was worth" before the armistice. This doesn't hold true for the NFL teams, but they are all better off because they won't have to be paying those ransom, sized bonuses any more. There were losers. Davis, for example, lefj a d good spot as generajjnanagerjtnd coach at to go to the AFL office. This year's senior football players were also losers. But the biggest loser of all was the Columbia Broadcasting System. Before the armistice, CBS had the exclusive rights to the NFL championship game. Only the weekend games of the World Series had more viewers last' year. Now rh NFL championship game has been reduced to a semifinal event This does not necessarily mean less viewers. It does mean less prestige in the network sales area. But the National Broadcasting Company has a reason to love the armistice. NBC telecasts the AFL games and had bleak prospects because CBS had loaded its schedules with and - planned to pipe other NFL games into NFL cities when the home teams were playing. This would have hurt AFL attendance and AFL tv audiences. The biggest hassle of the future will involve the players from the NFL teams who Signed with the AFL teams before the armistice. Even before the Gogolak signing, Mike Ditka said that he would never play with the Bears again. The story out before the armistice was that he had already banked the bonus check the Oilers gave him for signing for the 1967 season. The head swims thinking of the decisions Ro- sellejnustjnakejn this jase.JheJets Houston keep Ditka, what must they pay Halas? If he lets Houston keep Ditka, what will he do about the other jumpers? The report from Oakland is that the Raiders have at least four NFL players under contract. They feel the contracts are valid and don't tend playera- -f rem them even -- if they want to be released. The Raiders did not want peace and are sure they are now going to get the worst of things schedule-wis- e Who'sJthe real jvinner ?You,the fan. When . all the scrapping and litigation are over, you will be treated to the most exciting competition pro football has ever shown on the field and on the television screen. rv M A Oak-Jan- double-heade- rs w -- Jr. " -- s . w ? Wn--m . . -- r- - JT- - " : f - L " V .. - Family Weekly, September 11,1966 ' m m |