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Show Business Sat/Sun/Mon/Tues, March 31-April 3, 2018 The Park Record. AGENT SAYS HER LIFE IS A VACATION, A-18 KAMAS BUSINESSES REMEMBER ROOTS, A-18 A-17 SAT/SUN/MON/TUES, MARCH 31-APRIL 3, 2018 SIA links arms with the Thin Air Festival One workshop will aim to tackle snowsports participation issue RIVERHORSE ON MAIN RECOGNIZED BY FORBES Riverhorse on Main recently announced that it was given the Forbes Travel Guide Four-Star award for its excellence in dining. According to a press release, the Park City restaurant has consistently been recognized in the Forbes list for the last 20 years. “The Forbes Travel Guide Star Rating is a global benchmark for the best in hospitality, travel and dining,” said Seth Adams, executive chef and co-owner of Riverhorse on Main, in the release. “With more than 900 criteria points to qualify for the distinction, it’s no small task to rank so highly.” CAROLYN WEBBER The Park Record SKI RESORTS SET TO CLOSE ON SUNDAY, APRIL 8 Park City Mountain Resort and Deer Valley Resort are scheduled to close on Sunday, April 8. Park City Mountain Resort plans to celebrate with a pond skimming competition and concert from Grizfolk featuring The Brevet on Saturday, April 7. Deer Valley and PCMR are scheduled to reopen for the summer on June 15. The dates for the 2018-2019 ski season will be announced later this year. Bessie Lee Ostertag, a Realtor with Luxury Mountain Home Realty, Keller Williams International, recently announced that she will donate 5 percent of her commissions to the charities of her clients’ choice. According to a press release, she and her clients have donated to the Peace House, Habitat for Humanity and the National Ability Center. She said in the release that donating to the community is a token of her gratitude. A-17 www.parkrecord.com Editor: Carolyn Webber business@parkrecord.com 435.649.9014 ex.118 REALTOR DONATES TO LOCAL NONPROFITS The Park Record Since the Thin Air Festival’s inception two years ago, organizers have been searching for organizations to partner with. In true coincidental, “out of thin air” fashion, Snowsports Industries America appeared. That is how Richard Bezemer, executive director of the festival, said he sees it. The festival, which is scheduled to take place from April 5 through April 7, connects a range of industries and features breakout sessions and networking events in Park City. The festival’s goal is to provide a structure for organizations to hold conferences alongside Thin Air. While searching for partnerships, Bezemer met with SIA leaders, who were looking for their own way to link with professionals of other industries. With SIA’s recent shift toward research and education, an event in conjunction with the Thin Air Festival was a no-brainer, said Maria McNulty, chief operating officer of SIA. SIA moved its headquarters to Park City two years ago and sold its trade show, the Snow Show, last year. “We’d like to challenge our industry to look outside of winter and look at other industries for inspiration,” she said. “Thin Air was a perfect platform to be able to look at what’s happening in tech, health, automotive — what is going on around us.” The event is being called SIA’s Spring Fest at the Thin Air Festival. Fostering collaboration between industries to find inspiration is one of the main purposes of the Thin Air Festival, and McNulty said that it was attractive to the association. “If you just work inside a vacuum, you don’t grow” she said. “We see this as a huge opportunity to provide new tools, new insights and new inspi- CAROLYN WEBBER/PARK RECORD Ben Rifkin, left, and Richard Bezemer are co-directors of the Thin Air Festival. They are excited to present the festival this year with partnerships from organizations such as Snowsports Industries America and the Youth Sports Alliance. ration. That is what is key to innovation.” One of the breakout sessions will be a workshop on Friday afternoon to discuss possible solutions to declining participation in winter sports. McNulty hopes that by getting a diverse group of minds together, new ideas will spring forth. Bezemer said that he is eager for the workshop and other sessions, with topics ranging from how tech is changing the health care industry to one titled “How Comic Con revolutionized the entertainment industry.” Creating a space for industries to connect is what he loves about the event. Ben Rifkin, co-chair of the festival, agreed. “Innovation happens when people with different ideas meet,” he said. “We try to create space for those collisions.” The name of the festival comes from the phrase “out of thin air,” referencing innovation and new ideas as a major part of the event. Bezemer said that this year’s festival is a pivotal year because of the partnership with SIA. It is reflective of the general direction that the festival hopes to take through more partnerships. The idea for the festival originally emerged in 2015 from members of the Park City Chamber/Bureau. Tasked with coming up with ideas to boost tourism, they settled on creating a festival at the end of the ski season, when visitation numbers tend to drop. “In the beginning, the idea was tech,” Rifkin said. “But we realized that tech wasn’t an authentic header for a Park City event. We have some technology companies here ... but you can’t just stamp technology on Park City.” As organizers molded the festival, they realized that performance was a strong attribute of Park City. Performance athletes, be they Olympic skiers or amateur cyclists, train and play Please see SIA, A-19 801.274.9500 or 435.655.6612 SPRING INTO APRIL SAVINGS! Resurface and refresh your skin with the Pearl Fractional Laser treatment AND enhance your recovery with the Alastin Invasive Kit! ($2,000, regularly $2,185) Our most aggressive laser therapy dramatically improves the signs of aging in a single treatment! Purchase a package of 5 HydraFacials and get a 6th treatment for FREE! (Package prices vary depending on which HydraFacial super serum is selected.) HydraFacial delivers instant and long-lasting results that you can see and feel! Not valid on previous treatments. Treat yourself to the Arcona Facial for $75 AND receive 20% off all Arcona Products at your appointment! 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