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Show THE READER'S DATE BOOK 1 Main Street Businessman Has A Stake in World Trade Week Rich man, poor man, beggar man, chief, doctor, lawyer, merchant mer-chant , well, almost everyone stands to prosper from expanding world trade. That's why the Chamber of Commerce of the United States undertook 17 years ago to sponsor on a national scale what had begun be-gun as a bright idea of the Los Angeles Chamber of Commerce back in 1927. 5. It should cultivate by adequate training the potentialities and abilities abil-ities of its employees and its management. man-agement. 6. It should employ practices that help to moderate economic fluctuations and thus foster economic eco-nomic stability. Realizing its obligations ob-ligations to ensure to the ut- ' most of its ability regular and satisfactory employment, it should explore every possible way of achieving this end; thus, for example, it should hold over to periods of low market demand more of Its postpon-able postpon-able expenditures for maintenance mainten-ance and improvements. Philip D. Reed, chairman of the U.S. associates of the International Chamber of Commerce, expresses the view of most American businessmen, busi-nessmen, from the Main Street level to the highest: "This certainly is not a time when American business can sit back and await foreign developments. de-velopments. Artful disciples of other oth-er economic systems are aggressive. aggres-sive. It seems to me that we who have faith in our system of competitive com-petitive capitalism should be equally equal-ly eager in letting the world know of its accomplishments and requirements." Every year now observances are held in home towns all over the United States during the week in May which includes National Maritime Mari-time Day May 22. The week is called World Trade Week (May 20-26). The point of all these activities is to help more people realize that world trade is good -', . I for the world and 4 "' all the people that MAIN are a Part ot u- " 1 T The activities of STRSzT this week also point ; FEATURE ou ne obstacles that are facing world trade and some of the steps that might help overcome them. The very fact that our world today to-day is suffering from international tension doesn't change the picture. It only shows that picture more clearly. If our country would remain re-main strong and help to strengthen strength-en other free nations, it must take full advantage of the resources of all its trading area. When you start out to look for someone who has a stake In world trade, you don't have to go to Wall Street or the docks along the water front. Just take a look down Main Street of any town In Oklahoma, Iowa or Kansas or talk to a housewife in North Carolina or stop at a ranch in Texas. These are the terminals of world trade-coming trade-coming and going. The port communities are way stations. sta-tions. They are mighty important and we couldn't get along without them, but the job of World Trade "Week is to carry the story to the folks who never saw a steamship, much less an ocean bill of lading. The benefits of trade reach them. It's their baby, too! U.S. Pickle Industry Promotes 'Pickle Week' More than 200 pickle packers from coast to coast attended the winter meeting of the National Pickle Packers Association last February at Chicago's Sheraton Hotel to plan for the industry's third annual National Na-tional Pickle Week (May 17-26). As a result, the industry is making mak-ing an all-out effort to promote their product, despite the fact that cer- tain varieties of pickles are in short supply this year. A fondness for pickles has always been a national characteristic of the American people. Pickles Inspired Thomas Jefferson Jef-ferson to write: "On a hot day In Virginia, I know of nothing more comforting than a fine spiced pickle, brought up troutlike trout-like from the sparkling depths of that aromatic Jar below stairs In Aunt Sally's cellar." In fact, the pickle patch was an important adjunct to good living on all of the great old plantations. But the pickle was a well-established American custom long before the revolution. Colonial correspondence correspon-dence preserved from the year 1634 shows that a major purpose of the early settlers' kitchen gardens was to provide pickles. And pickles were highly regarded by all of the pioneering pio-neering generations because, under frontier conditions, pickles were the only juicy, green food available for many months of the year. The National Pickle Packers Association As-sociation has distributed a colorful color-ful point-of-sale merchandising material ma-terial for National Pickle Week which the home town housewife will be seeing in her local grocery store. An 11x17 poster in three colors col-ors features an animated pickle pointing out that "Pickles Make Good Food!" A unique shelf talker in the shape of a pickle is ahio included in-cluded In the merchandising material. World Trade Week is a local affair. af-fair. If it's going to get anywhere it has to be a grassroots enterprise. enter-prise. That's why local bankers, civic clubs, farm organizations, and merchant organizations in cooperation coopera-tion with local newspapers will concentrate on World Trade Week as a means of telling the home-towner home-towner the importance of world trade and the "one world" of today. to-day. Perhaps many home-towners don't realize it, but the local Chamber of Commerce works in close harmony with the U.S. Council of the International In-ternational Chamber of Commerce. What the international council thinks of local business was expressed ex-pressed recently in a bulletin: "Even If your business Is as local as Main Street, what happens hap-pens In foreign markets, what -decisions restrict or encourage the flow of trade, what policies destroy or create world-wide financial security all are of vital importance to you. "For just as your business can-cot can-cot prosper unless our national economy econ-omy is prosperous, so our national prosperity depends upon a healthy world economy." The Council also believes that American business today faces the necessity of .doing three things: 1. Developing and by example spreading our system of free enterprise. en-terprise. 2. Establishing sound relations between be-tween our economy and those under tween our economy ana inose uiiaer government control. 3. Creating the stable world business busi-ness conditions that will promote peace and insure an expanding economy. The Council believes that decisions deci-sions on international problems are of primary importance to "every American businessman." In this respect re-spect the council has reiterated a six-point program for business to foster a dynamic economy and to maintain a high level of employment employ-ment in the nation and the world. These views are based on past policies of the organization: 1. Business should pursue a policy of vigorous enterprise In expanding production to serve human wants and aspirations and In keeping Its activities healthy and profitable. 2. It should endeavor to preserve and develop vigorous and fair competition. com-petition. 3. It should emphasize research for the discovery of new products and better methods and strive constantly con-stantly to improve the productivity of those who toil. 4. As higher productivity permits, It should pass on a substantial part of the gain in the form of higher wages and lower prices. Sunday, May 20, Is I Am an American Day President Truman has designated Sunday, May 20, for the 1951 observance ob-servance of "I Am An American Day." In a proclamation Issued by the White House, Mr. Truman set aside the day "as a public occasion for the recognition, and commemoration commemora-tion of U.S. citizenship." "In this tense period of world history our nation must strengthen strength-en Its unity of purpose through increased devotion to the fundamental funda-mental principles of Individual liberty, equal opportunity and Justice for all," he said. The President urged "federal, state and local officials, as well as patriotic, civic, educational and other interested organizations, to arrange for appropriate ceremonies ceremon-ies on or about May 20 in which all our people may join." Mr. Truman said special recognition recog-nition should be given to "those of our youth who have attained their majority and of those foreign born who have become citizens through naturalization during the past year." |